Beard Papa's Castro Valley

Beard Papa's Castro Valley Since 1999, Beard Papa’s has been baking the world’s best cream puffs. Baked Fresh Daily! Located in the Castro Valley Marketplace! (delicious!) to the world.

Since 1999, Beard Papa’s has been creating the world’s best cream puffs. We began in Japan and have expanded to over 435 stores in 15 countries and territories. We are committed to bring a smile and Japanese oishii!

✨ EverPuff brings the world of NTE (Neverness to Everness) into Beard Papa’s.Discover character-inspired flavors, collec...
06/02/2026

✨ EverPuff brings the world of NTE (Neverness to Everness) into Beard Papa’s.
Discover character-inspired flavors, collectible merchandise, and a limited-time in-store experience starting June 12. ✨ beardpapas.com/nte (enter to win!)

   .official

05/28/2026

It’s official! 💎 NTE (Neverness to Everness) x Beard Papa’s at all USA stores💎 Starts June 12th!
Step into the world of Hethereau with limited-time, character-inspired cream puffs, exclusive collectible merch, and nationwide sweepstakes.
Enter for a chance to win exclusive NTE (Neverness to Everness) merchandise and Beard Papa’s rewards.
👉 http://beardpapas.com/nte

⭐ FANS! See Beard Papa’s at  ANIME EXPO Los Angeles, CA July 2nd - July 5th FOOD BOOTH 25- NTE Combos sets on sale!
 
📍STORES: 📸= social media mural   🚀= IRL fan event w. Cosplay talent
Austin, TX 
Beaverton, OR (Portland metro)
Bloomington, MN (Mall of America)
Boston, MA (  Newbury St)
Cambridge, MA (CambridgeSide Mall)
Castro Valley, CA
Cerritos, CA 📸  
Charlotte, NC
Clovis, CA (Fresno)
Cupertino, CA
Flushing, NY
Gardena, CA
Glendale Galleria, Glendale, CA
Irvine, CA
Katy, TX 📸 🚀 (JULY 3-5) 1-5p
Koreatown LA, CA
Las Vegas, NV
Little Tokyo LA, CA  📸  🚀 (JUNE 12-15th)  1-5p
Lynwood WA
Monterey Park, CA
NYC East Village/ Midtown/ FiDi 
Pasadena, CA
Peachtree Corners, GA
Philadelphia, PA (Next to Chinatown Gate)
Plano, TX
Rancho Cucamonga, CA
Sawtelle LA , CA
San Diego, CA
San Mateo, CA
Spokane, WA
Sugarland, TX
Tempe, AZ  (ORDER ONLINE; Delivery or Pickup)
Tracy, CA

 

05/20/2026

Matcha made in heaven. 🍵💚 Celebrate Matcha Month at Beard Papa’s with ceremonial grade matcha in our éclairs, drinks, custard, and lava cakes. Smooth, creamy, earthy, and just sweet enough to have a “matcha” better day! 😏

💚 SAVE 10%! Sign up with the APP! beardpapas.com/app-download

Available at participating locations for a limited time.

May is Matcha Month!  💚 Oishii! 💚 See your local store for ceremonial-grade Japanese matcha as a creamy custard filling ...
05/12/2026

May is Matcha Month!  💚 Oishii! 💚 See your local store for ceremonial-grade Japanese matcha as a creamy custard filling or as a puff with your fave filing.  (Oishii means delicious!)

🍵 TAG US AND SAVE! 🍵 Tag us with your matcha puff today to get an discount on your next app purchase! 🍵 Save 10% with new loyalty signup - beardpapas.com/app-download

05/06/2026

For all the love, support, and sweet moments—this one’s for Mom.💐

Celebrate Mother’s Day with fresh cream puffs, made just for her. Maybe an Oreo™ eclair?
New to Beard Papa’s? Download the app and use code WELCOME for 10% off your first order.

👉 beardpapas.com/app-download

🏭GIVEAWAY!🏭  Grab your squad and get rewarded! 20 WINNERS will be selected for puffs, prizes and more!  🍰 FREE Beard Pap...
04/30/2026

🏭GIVEAWAY!🏭  Grab your squad and get rewarded! 20 WINNERS will be selected for puffs, prizes and more!  🍰 FREE Beard Papa’s cream puffs ⭐ Exclusive collaboration merch ⭐ In game code cards
⭐ How to enter:
1️⃣ LIKE this post
2️⃣ FOLLOW and
3️⃣ Tag 4 members of your squad below
⭐  Bonus: Post your factory and tag us!  👀 Winners will be selected at random. Ends: 5/6/26. Winners posted as story on instagram by 5/7/26 and notified by DM.
Let’s see who’s running the most efficient operation.
https://www.beardpapas.com/endfield

   

🎮 IRL MISSION ACTIVATED- FAN EVENT! The Arknights: Endfield experience is coming to Beard Papa’s.📍 Little Tokyo, 333 s. ...
04/14/2026

🎮 IRL MISSION ACTIVATED- FAN EVENT! The Arknights: Endfield experience is coming to Beard Papa’s.
📍 Little Tokyo, 333 s. Alameda, Los Angeles CA — April 18
📍 Katy Asiantown, 23119 Colonial Pkwy A-13 Katy, TX — April 19
⏰ Noon – 5PM each day local time

Meet fellow Endministrators, grab exclusive collab sets, and score giveaways while supplies last.
🍰 Limited-time cream puffs
🎁 Merch + in-game rewards
🎉 Live raffles & fan activities

Tag your squad and pull up.

Beardpapas.com/endfield

⚡ PogranichnikChocolate éclair shellVanilla custard fillingThis classic never misses.Are you a traditional dessert fan o...
04/13/2026

⚡ Pogranichnik
Chocolate éclair shell
Vanilla custard filling
This classic never misses.
Are you a traditional dessert fan or experimental? 👇

https://www.beardpapas.com/endfield

📍STORES USA:
Austin, TX
Beaverton, OR (Portland metro)
Bloomington, MN (Mall of America)
Boston, MA ( Newbury St)
Cambridge, MA (CambridgeSide Mall)
Castro Valley, CA
Cerritos, CA 📸 (Limited Edition Box available)
Charlotte, NC
Clovis, CA (Fresno)
Cupertino, CA
Flushing, NY
Gardena, CA
Glendale Galleria, Glendale, CA
Irvine, CA
Katy, TX 🚀📸 EVENT SUNDAY, APRIL 19th NOON-5pm / (Limited Edition Box)
Koreatown LA, CA
Las Vegas, NV
Little Tokyo LA, CA 🚀📸 EVENT SATURDAY, APRIL 18th NOON-5pm / (Limited Edition Box)
Lynwood WA
Monterey Park, CA
NYC FiDi
NYC East Village
NYC Midtown
Pasadena, CA
Peachtree Corners, GA
Philadelphia, PA (Next to Chinatown Gate)
Plano, TX
Rancho Cucamonga, CA
Sawtelle LA , CA
San Diego, CA
San Mateo, CA
Spokane, WA
Sugarland, TX
Tempe, AZ (ORDER ONLINE)
Tracy, CA

🍪 TangtangOreo™ crumble shellOreo Cookies & cream fillingThat cross-section though.Cookies & cream is undefeated — agree...
04/10/2026

🍪 Tangtang
Oreo™ crumble shell
Oreo Cookies & cream filling
That cross-section though.
Cookies & cream is undefeated — agree or disagree? 👇

https://www.beardpapas.com/endfield

📍STORES USA:
Austin, TX
Beaverton, OR (Portland metro)
Bloomington, MN (Mall of America)
Boston, MA (  Newbury St)
Cambridge, MA (CambridgeSide Mall)
Castro Valley, CA
Cerritos, CA 📸 (Limited Edition Box available)
Charlotte, NC
Clovis, CA (Fresno)
Cupertino, CA
Flushing, NY
Gardena, CA
Glendale Galleria, Glendale, CA
Irvine, CA
Katy, TX  🚀📸 EVENT SUNDAY, APRIL 19th NOON-5pm / (Limited Edition Box)
Koreatown LA, CA
Las Vegas, NV
Little Tokyo LA, CA 🚀📸  EVENT SATURDAY, APRIL 18th NOON-5pm / (Limited Edition Box)
Lynwood WA
Monterey Park, CA
NYC FiDi
NYC East Village
NYC Midtown
Pasadena, CA
Peachtree Corners, GA
Philadelphia, PA (Next to Chinatown Gate)
Plano, TX
Rancho Cucamonga, CA
Sawtelle LA , CA
San Diego, CA
San Mateo, CA
Spokane, WA
Sugarland, TX
Tempe, AZ  (ORDER ONLINE)
Tracy, CA

💙 Perlica: Blue cotton candy shell & vanilla bean custard center.Sweet energy meets the frontier.Be honest — are you try...
04/08/2026

💙 Perlica: Blue cotton candy shell & vanilla bean custard center.
Sweet energy meets the frontier.
Be honest — are you trying this first? 👀

https://www.beardpapas.com/endfield

🖤 Rossi - Dark chocolate raspberry shell filled with classic vanilla bean custard🖤 Rich. Bold. Hand crafted.🖤 Would you ...
04/06/2026

🖤 Rossi - Dark chocolate raspberry shell filled with classic vanilla bean custard
🖤 Rich. Bold. Hand crafted.
🖤 Would you try Rossi puff first? Yes or absolutely yes?👇

https://www.beardpapas.com/endfield

📍STORES USA:
Austin, TX
Beaverton, OR (Portland metro)
Bloomington, MN (Mall of America)
Boston, MA (  Newbury St)
Cambridge, MA (CambridgeSide Mall)
Castro Valley, CA
Cerritos, CA 📸 (Limited Edition Box available)
Charlotte, NC
Clovis, CA (Fresno)
Cupertino, CA
Flushing, NY
Gardena, CA
Glendale Galleria, Glendale, CA
Irvine, CA
Katy, TX  🚀📸 EVENT SUNDAY, APRIL 19th NOON-5pm / (Limited Edition Box)
Koreatown LA, CA
Las Vegas, NV
Little Tokyo LA, CA 🚀📸  EVENT SATURDAY, APRIL 18th NOON-5pm / (Limited Edition Box)
Lynwood WA
Monterey Park, CA
NYC FiDi
NYC East Village
NYC Midtown
Pasadena, CA
Peachtree Corners, GA
Philadelphia, PA (Next to Chinatown Gate)
Plano, TX
Rancho Cucamonga, CA
Sawtelle LA , CA
San Diego, CA
San Mateo, CA
Spokane, WA
Sugarland, TX
Tempe, AZ  (ORDER ONLINE)
Tracy, CA

Some-bunny has to get the cream puffs tomorrow! 🥚 🐣 Should be you!Save 10% with Loyalty Signup - beardpapas.com/app-down...
04/04/2026

Some-bunny has to get the cream puffs tomorrow! 🥚 🐣 Should be you!
Save 10% with Loyalty Signup - beardpapas.com/app-download

The frontier expands! ⭐Beard Papa’s x Arknights: Endfield Collab!🟡 Operator-inspired cream puffs.🟡 Exclusive collectible...
04/02/2026

The frontier expands! ⭐Beard Papa’s x Arknights: Endfield Collab!
🟡 Operator-inspired cream puffs.
🟡 Exclusive collectibles.
🟡 In-game rewards.
Who’s pulling up on launch day Friday 4/3? 👀
Comment 🚀 and let us know who is in your squad-and tag them!
https://www.beardpapas.com/endfield (and bio)

⭐ FANS! See our takeover stores in Little Tokyo, Los Angeles and Katy Asian Town, Katy, TX April 18th and 19th!
 
📍STORES:
Austin, TX 
Beaverton, OR (Portland metro)
Bloomington, MN (Mall of America)
Boston, MA (  Newbury St)
Cambridge, MA (CambridgeSide Mall)
Castro Valley, CA
Cerritos, CA 📸 (Limited Edition Box available)
Charlotte, NC
Clovis, CA (Fresno)
Cupertino, CA
Flushing, NY
Gardena, CA
Glendale Galleria, Glendale, CA
Irvine, CA
Katy, TX  🚀📸 EVENT SUNDAY, APRIL 19th NOON-5pm / (Limited Edition Box)
Koreatown LA, CA
Las Vegas, NV
Little Tokyo LA, CA 🚀📸  EVENT SATURDAY, APRIL 18th NOON-5pm / (Limited Edition Box)
Lynwood WA
Monterey Park, CA
NYC FiDi 
NYC East Village 
NYC Midtown 
Pasadena, CA
Peachtree Corners, GA
Philadelphia, PA (Next to Chinatown Gate)
Plano, TX
Rancho Cucamonga, CA
Sawtelle LA , CA
San Diego, CA
Spokane, WA
Sugarland, TX
Tempe, AZ  (ORDER ONLINE)
Tracy, CA

 

Fancy meets flaky 😍🥐 Use the APP and get 10% off with signup! beardpapas.comOur Beef Wellington Protein Puff is serving ...
04/01/2026

Fancy meets flaky 😍🥐 Use the APP and get 10% off with signup! beardpapas.com
Our Beef Wellington Protein Puff is serving savory luxury in every bite—golden shell, rich mushroom duxelles, and juicy beef perfection.

Who said cream puffs had to be sweet? 👀

A new mission is deploying. ⭐ Beard Papa’s x Arknights: Endfield is coming. 🎮 Name a flavor you want to see below! Tag a...
03/24/2026

A new mission is deploying. ⭐ Beard Papa’s x Arknights: Endfield is coming. 🎮 Name a flavor you want to see below! Tag a friend!
Drop your ideas below 👇 by 04.03.26
https://www.beardpapas.com/endfield

🎉Papa is in Philly! 🎉Grand Opening 3/28-29 this weekend! (Sat & Sun) 🥳 FOLLOW .beardpapas & GET A FREE PUFF! beardpapas....
03/23/2026

🎉Papa is in Philly! 🎉Grand Opening 3/28-29 this weekend! (Sat & Sun) 🥳 FOLLOW .beardpapas & GET A FREE PUFF! beardpapas.com/philadelphia-grand-opening

🥳FREE GOODIES to the first 100*

📍See us next to the Chinatown Gate at 104 N. 10th st. , Philadelphia, PA
🎉The World’s Best Cream Puff in Philly!
*see website, with purchase.

03/21/2026

Which one will you pick? 💄Hololive free gift with purchase through 3/30 select stores.📍 Contact your local store for details.

03/16/2026

Happy St. Patricks Day! 🍀 Save some green, get 10% OFF w.the app! 🍀 beardpapas.com/app-download


03/12/2026

Got wedding? 💍 Invite Papa! Big or small parties, get a dessert your guests won’t forget!
💍 beardpapas.com/catering to find a store near you

weddingday

03/03/2026

🌸 In Japan, the Cherry Blossom Festival begins in late March, when sakura flowers bloom across the country. 🌸 Get 10% off when you sign up for Papa’s Loyalty see bio🌸

We’re celebrating the season with our Sakura Matcha Cream Puff — creamy matcha with strawberry cookie crumble for a spring-inspired treat.

🌸Enjoy the taste of sakura season while it lasts.
* participation may vary, check your local store.

02/26/2026

This collab is tote-ally sweet. 👜 Starting March 1st! ✨ Purchase any 12 hololive English -Justice- cream puffs and receive an exclusive tote bag.
✨ While supplies last! http://beardpapas.com/hololive

The sweetest collab of the season is ON NOW! ✨ http://beardpapas.com/hololive to learn more!Beard Papa’s × hololive Engl...
01/03/2026

The sweetest collab of the season is ON NOW! ✨ http://beardpapas.com/hololive to learn more!
Beard Papa’s × hololive English – Justice- brings FOUR limited-edition cream puffs—each flavor crafted by the talents themselves!
Elizabeth Rose Bloodflame, Gigi Murin, Cecilia Immergreen, and Raora Panthera… whose puff will you pick first? 👀 Free Gift w/purchase.
Starts NOW! 1/3/26 at participating U.S. Beard Papa’s locations!

 

11/15/2025

Giveaway!😍 instagram.com/beardpapas to WIN!!!!!
Win Monster Hunter Wilds goodies and puffs!

🍮 This Week’s Cream Puff Fillings!Here’s what’s baking fresh at Beard Papa’s Castro Valley 👇All filled fresh to order — ...
11/10/2025

🍮 This Week’s Cream Puff Fillings!

Here’s what’s baking fresh at Beard Papa’s Castro Valley 👇

All filled fresh to order — come grab your favorites while they last! 💛

🛡️The flavor hunt lives on! ✨ Extended until 11/20—don’t miss your chance to claim your Hunter rewards. Enter to WIN MER...
11/07/2025

🛡️The flavor hunt lives on! ✨ Extended until 11/20—don’t miss your chance to claim your Hunter rewards. Enter to WIN MERCH! ✨
📱Use the Beard Papa’s App and save 10% today beardpapas.com or Bio

🛡️The flavor hunt lives on! ✨ Extended until 11/20—don’t miss your chance to claim your Hunter rewards. Enter to WIN MER...
11/07/2025

🛡️The flavor hunt lives on! ✨ Extended until 11/20—don’t miss your chance to claim your Hunter rewards. Enter to WIN MERCH! ✨

📱Use the Beard Papa’s App and save 10% today beardpapas.com or Bio

✨      

🍮 This Week’s Filling Schedule! ✨Our ovens are warm, our shells are crisp, and our fillings are ready to make you smile ...
11/03/2025

🍮 This Week’s Filling Schedule! ✨
Our ovens are warm, our shells are crisp, and our fillings are ready to make you smile 💛Come early — your favorite flavors sell out fast! 😋

#

🎃 Halloween Treat for Our Rewards Members! 👻Buy any 6 regular sized cream puffs and get 1 FREE Boo Puff — our spooky Pu...
10/31/2025

🎃 Halloween Treat for Our Rewards Members! 👻

Buy any 6 regular sized cream puffs and get 1 FREE Boo Puff — our spooky Purple Oreo puff! 💜

Available now through 11/02 exclusively for our Rewards Members.

Not a member yet? No worries — it’s super easy to sign up at our counter and start earning sweet perks right away!

🧁 Come trick or treat yourself before they vanish!

10/30/2025

Take Beard Papa to the halloween party!

10/29/2025

Something sweet just escaped the display case…

Meet the Boo Puff — an ube Oreo shell filled with cookies & cream custard, topped with a cute little ghost!

Sweet, spooky, and a little mischievous (watch out for the filling 😜).

✨ Catch me 10/27 – 11/02 at Beard Papa’s Castro Valley!


👻 It’s Halloween week at Beard Papa’s Castro Valley!Here’s what’s brewing in our puff cauldron this week 🧁Plus — don’t m...
10/27/2025

👻 It’s Halloween week at Beard Papa’s Castro Valley!

Here’s what’s brewing in our puff cauldron this week 🧁

Plus — don’t miss our limited-edition Halloween Puff, topped with a cute little ghost!

10/27/2025

👻 Boo! The sweetest ghost in town has landed at Beard Papa’s Castro Valley!

Our limited-edition Halloween Puff is topped with a cute little ghost — light, fluffy, and frightfully delicious.

✨ Catch me 10/27 – 11/02 before I vanish!


10/22/2025

We are honored to cater our mini pumpkin puffs at mixer tonight at . This is truly a place where magic happens. So glad to see friends from and coming to join us.

#

🍮 This Week’s Filling Schedule is Here! 🎉We’re rolling into the week with all your favorite flavors — fresh, creamy, and...
10/20/2025

🍮 This Week’s Filling Schedule is Here! 🎉

We’re rolling into the week with all your favorite flavors — fresh, creamy, and made to order 💛 Tag your puff buddy and let them know which day you’re coming! 🙌

🍿 Movie Night is Tomorrow!Grab your blankets, lawn chairs, and your favorite cream puffs — it’s going to be a fun evenin...
10/18/2025

🍿 Movie Night is Tomorrow!

Grab your blankets, lawn chairs, and your favorite cream puffs — it’s going to be a fun evening under the stars! 🌙✨

Chocolate Fondant Cake ...
10/17/2025

Chocolate Fondant Cake ...

🍮 This Week’s Cream Puff Fillings!Here’s what’s baking fresh at Beard Papa’s Castro Valley  Come by for your favorites —...
10/13/2025

🍮 This Week’s Cream Puff Fillings!

Here’s what’s baking fresh at Beard Papa’s Castro Valley  Come by for your favorites — all filled fresh to order! 💛

Address

3295 Castro Valley Blvd.
Castro Valley, CA
94546

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