The Dough

The Dough Sourdough • Natural fermentation • Small-batch baking

Fresh loaves + beginner-friendly sourdough classes. Made with patience, passion, and simple ingredients.

15/08/2026

Wait wait… you know where to get your favourite. 👀🍞🇿🇦

No gatekeeping over here.

13/08/2026

Front 🤌🏼
Back 🤌🏼
Eish… look at that loaf! 🇿🇦🍞

Sharp crust, big oven spring and that proper sourdough goodness.
Nou ja, this one came out lekker. 😮‍💨

04/08/2026

No airs and graces. Just proper South African sourdough. 🇿🇦🍞

When you slice into your loaf and it looks like this…

Michael Scott: “I love it.”
Us: “Ja, that’s lekker!” 😂

Now it’s your turn…
Would you be happy with this crumb, or do you like your sourdough more open?

👇 Tell us what you think.

🇿🇦

02/08/2026

We’ve got the best customers 🥰

This is what we mean by a proper South African breakfast. 🇿🇦Fresh sourdough with a crackling crust. Real farm butter spr...
30/07/2026

This is what we mean by a proper South African breakfast. 🇿🇦

Fresh sourdough with a crackling crust. Real farm butter spread thick. Ice-cold milk. Golden local honey. A bowl of proper biltong. A handful of fresh berries to finish it off.

No fancy trends. No unnecessary fuss. Just honest, quality food made to be shared around the table with the people you love.

At The Dough, we believe the best meals start with simple ingredients done exceptionally well. That’s why we’re excited to bring you more than just artisan sourdough. Soon, you’ll be able to enjoy a carefully curated selection of pantry favourites that belong in every South African home.

Because breakfast isn’t just the first meal of the day—it’s where memories are made.

Watch this space… something lekker is coming. 🤍🍞

🍗🌽🍁

30/07/2026

Something lekker is rising… 👀🍞

Picture this… warm sourdough straight from the oven, thick slabs of real butter, ice-cold farm milk, local honey drizzled generously and a bowl of proper South African biltong on the side.

Simple food. Honest ingredients. The kind of breakfast that makes you want to linger a little longer.

We’re busy baking up more than just bread. Soon you’ll be able to stock your kitchen with carefully chosen pantry favourites that pair perfectly with every loaf.

This is just a little taste of what’s coming…

Trust us—you’ll want a seat at this table. 🤍

20/07/2026

🥖 FREE BREAD? Ja, you read that right. 🥖

We’ve clearly lost the plot… and we’re okay with it.

One lucky legend is going to win a month’s supply of The Dough sourdough. That’s one fresh loaf every week in August—because life’s too short for sad, squashed supermarket bread.

To enter:
🥖 Follow The Dough
🥖 Like this post
🥖 Tag your bread-loving mate (every tag = another entry)
🥖 Share this post to your story for a bonus entry

Winner announced: 1 August 2026.

Made with stone-ground flour, naturally fermented with Willie Wild Yeast, and absolutely no funny business. Just proper sourdough that’ll ruin ordinary bread for you forever.

Good luck… and remember, if your mate wins because you tagged them, don’t arrive empty-handed when they cut that first loaf. 😉

T&Cs: Collection only. Prize is subject to one unsliced sourdough loaf per week during August 2026 (4 loaves in total). No cash alternative.

Some loaves have more red flags than a Joburg traffic light. 🚦🍞If it says “sourdough” but the ingredients include commer...
17/07/2026

Some loaves have more red flags than a Joburg traffic light. 🚦🍞

If it says “sourdough” but the ingredients include commercial yeast and enzymes…

We’ve got questions.

Calling yeast bread sourdough is like putting a Springbok jersey on someone and saying they’re a Springbok. Looking the part doesn’t make it the real thing. 🇿🇦😉

Real sourdough doesn’t need a supporting cast.

Just:
✔️ Stone-ground flour
✔️ Water
✔️ Salt
✔️ A wild sourdough starter

No added yeast.
No improvers.
No shortcuts.

Just time, patience and bread made the way it was meant to be.

Because life’s too short for fake sourdough.

The Dough , Slow bread. Real bread. 🍞

14/07/2026

🍒 Nut & Fruit Harvest Sourdough

Dried fruit and nuts just levelled up. Yoh. 😮‍💨🍞

Sweet cranberries, toasted almonds, pumpkin seeds and sunflower seeds folded through our naturally fermented sourdough. It’s sweet, nutty and just fancy enough to make you feel like you’ve got your life together… even if Eskom would’ve disagreed. 😏

R75 each
Available in White or Whole Wheat.

Even your tannie who “doesn’t really eat bread” is taking a loaf home.

Happy Freedom Day, Mzansi 🇿🇦✨ Today we celebrate how far we’ve come a day that reminds us of unity, resilience and the ...
27/04/2026

Happy Freedom Day, Mzansi 🇿🇦✨

Today we celebrate how far we’ve come a day that reminds us of unity, resilience and the freedom to build, share and grow together.

Nothing says togetherness like a proper sourdough loaf golden, crusty and made to be shared. Whether you’re dipping it in soup, building the ultimate braai sarmie or just enjoying it with butter, today’s about the simple joys that bring us together.

From our oven to your table, celebrating freedom, flavour and a whole lot of lekker 🇿🇦

Order yours via DM or visit our website 🥖
Love, The Dough

Address

Johannesburg
2196

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00
Saturday 09:00 - 15:00

Telephone

+27796928970

Website

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