09/08/2025
INDONESIAN FREELANCE SEO EXPERT
About the Position
We are looking for a Freelance SEO Specialist (Native Indonesian) to help us optimize and grow our Bahasa Indonesia and Bahasa Malaysia website in the lifting equipment industry. Your mission is to improve our search visibility, rankings, and organic traffic in the Indonesian and Malaysian market.
You will work on both technical SEO and high-quality local content, ensuring our website speaks the language of our audience — both literally and culturally.
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Responsibilities
Develop and implement on-page and off-page SEO strategies for the assigned market (Indonesia and Malaysia).
Perform keyword research in Bahasa Indonesia and Bahasa Malaysia, focusing on lifting equipment and industrial-related terms.
Optimize site structure, meta tags, headings, schema markup, and internal linking.
Audit and improve technical SEO elements: site speed, mobile-friendliness, crawlability, indexation, and security.
Create or refine technical content that is both accurate and SEO-friendly, in collaboration with the content team.
Build high-quality backlinks from relevant local websites and industry directories.
Track rankings, traffic, and conversions using Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar tools.
Stay updated on search algorithm changes and local market trends.
Report progress and provide actionable recommendations regularly.
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Requirements
Native-level proficiency in Bahasa Indonesia and Bahasa Malaysia (fluency in English is a plus).
Minimum 2 years of proven SEO experience targeting Indonesia and Malaysia.
Strong knowledge of local SEO and cultural nuances in search behavior.
Proven ability to handle SEO for B2B or industrial products.
Familiarity with technical SEO (site structure, crawlability, indexation, Core Web Vitals).
Proficiency in SEO tools (Google Analytics, Search Console, SEMrush, Ahrefs, Moz).
Ability to write or edit accurate technical content in the target language.
Strong analytical skills, data-driven decision-making, and meeting deadlines.
Familiarity with CMS platforms such as WordPress; basic HTML/CSS is a plus.
Knowledge of mobile SEO and content marketing is an advantage.
Professional attitude, problem-solving mindset, and respect for confidentiality.
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Contract Details
Type: Freelance / Remote
Location: Indonesia or Malaysia
Working hours: Flexible, deliverable-based
Compensation: Competitive, based on experience
Reporting: Weekly progress updates via email/online meetings
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How to Apply
Send your CV, portfolio/case studies, and examples of SEO work for industrial/B2B websites to [email protected] with the subject:
"Freelance SEO Specialist – Indonesia/Malaysia".