06/29/2026
The legacy continues.
Simply Sweet Bakes is officially open — the next generation of the original It's All Good Bakery, the community bakery that served the Bay Area for over 30 years.
We carry one thing forward from the original: the iconic 7Up lemon pound cake that became a cult classic. Everything else is new — thoughtfully developed recipes, handcrafted in small batches with premium ingredients and quiet attention to detail.
Here’s how to order:
🧁 CUSTOM CAKES & CUPCAKES (Ongoing)
Whether you need a sleek 8-inch centerpiece or artisanal cupcakes, our custom calendar is officially open. Available in our signature Vanilla Bean or Rich Chocolate with smooth buttercream.
🍋 SIGNATURE DROPS (Twice Monthly)
The cult-classic 7Up Lemon Pound Cake and our Sea Salt Brown Butter Chocolate Chip Cookies will be released via exclusive online drops twice a month and on major holidays. Quantities will be limited.
📥 HOW TO ORDER
www.simplysweetbakes.com
Click the link in our bio to visit our homepage — inquire about custom cake dates or pre-order for our very first signature drop. Pre-orders open Monday–Thursday for Saturday 7/4 pickup in Oakland.
Oakland, we are so proud to be back in your kitchens. We can’t wait to bake for you again. 🤍