Scratch (Viacom Media Networks)

10/12/2015

September 29th-October 8th, 2015. See more at: http://www.viacom.com/inspiration/attention/anim/index.aspx.

10/12/2015

10/07/2015

To get attention, you have to pay attention.

http://www.viacom.com/inspiration/attention/anim/index.aspx

10/05/2015

Scratch SVP Anne Hubert on how to win in the attention economy.

http://www.huffingtonpost.com/advertising-week/winning-in-an-economy-of_b_8222512.html

By Anne Hubert Stumble out of bed. Check texts. Check email. Try not to run into furniture en route to making coffee. Shower. Walk to subway/bike/car/commuter train. Insert earbuds and start listenin

10/02/2015

We're in good company: Fast Company visits our Attention Experience to get the scoop on how to get, keep and measure attention.

http://www.fastcocreate.com/3051667/the-recommender/exclusive-what-you-know-about-audience-engagement-is-wrong-and-viacom-is-fix

Learn about Viacom's new attention study and get a first look at the interactive exhibit based on its findings.

03/13/2015

Loved our time at today. Thanks to Goldman Sachs for having Anne Hubert in to talk Viacom’s views on the power of Millennials.