“The softest, most phenomenal treats we’ve ever sampled.”
Family Circle Magazine
From as far back as he can remember Ralph Rolle as always marched to the beat of a different drum. It is therefore no surprise that with more than three decades of professional experience within the music industry Ralph Rolle enjoys an illustrious career as a much sought after drummer. He has made music with the
likes of Aretha Franklin, Biggie Smalls, Queen Latifah, Erakah Badu, D’Angelo, India Arie and the resident band for N.B.C. ‘It’s Showtime At The Apollo’ for over 15 seasons), and as served as the musical director for The Caroline Rhea Show and Asian Super Star Toshi Kubota. No stranger to dishin’ out a good groove Ralph is a custom to serving up heaping portions of soul, that leaves appetites wet with anticipation and desire - salivating and begging for more! His forte however is not only in stimulating the senses but also in satisfying them. To this end Ralph has been able to successfully transfer his creativity behind cymbals and drums to the context of mixing bowls and baking pans, by establishing the New York base Soul Snacks Cookie Company. Although the company was founded in 1996 the Soul Snacks recipe has a long and interesting history that dates back to the early 1900’s. Ralph Rolle has perpetuated the traditions of his maternal grandmother Leola who was born in Ocela, Georgia moved to Miami, started a family, and later migrated to Harlem in the Renaissance years. Leola baked fresh bread for family, friends and church during the time where the artistic and cultural energy was high and the community spirit even higher. deliberately harkens back to that bountiful time and employs a philosophy deeply committed to giving back to the community whose rhythms make up the essence of what has become one heck of a soulful concoction. “My plans for expansion are rooted in the promise and the potential of the community.” states Ralph Emphatically. Soul Snacks have been enjoyed by many both locally and internationally: Whoopi Goldberg, Chris Rock, Jennifer Lopez, Gladys Knight, Steve Harvey, Doug E. Fresh, Roberta Flack, Toshi Kubota, Sinbad, Mo’Nique, D'Angelo, Kid Capri, Russell Simmons and Jessie Jackson, with clients that include Sony Music, God’s Love We Deliver, Mad Dogs and Englishman, National Recording Studios and The World Famous Apollo Theater. The company offers a variety of delicious cookies such as Georgia Oatmeal Raisin, Peanut Peanut Butter, Down Home Double Chocolate Chip, Grampy’s Chocolate Peanut Butter Cookie, French Cocoa Chocolate Chip, Miami Raisin Walnut, Chunked Up Chocolate Walnut and the recently added novel that is the rant and rave of all those who taste it, Sweet Potato Cookies. Inside of these cookies is years of heart, soul and lots of pride that has been part of the Rolle family for over a century. The cookies are currently sold in 5 stores in New York and Westchester as well as offered through mail order at www.SoulSnacksNYC.com. Soul Snacks have attracted satisfied customers in Japan, Europe, Africa, The West Indies, Canada and throughout The United States. While the company seeks to expand its outreach into mainstream distribution channels and national retail outlets, plans also include the opening of a gathering place called Soul Snacks. A dessert bar where nothing but the most mouthwatering Southern desserts are served in an atmosphere cozy and authentic enough to invoke the classic elegance of the Harlem Renaissance. The unique taste of Down South never fails to grab the attention of those who appreciate the comfort of a sweet mouthful of soul. The first taste of a cookie from The Soul Snack Cookie Co. always summons the same “Oh My Goodness” expression to customers’ faces. It’s an expression that mixes a “what in the world is this” surprise with a certain recognition: the recognition of tradition and custom, and Sundays after church, and home cooking, and the distinctive taste of the cultural diversity that informs the American sweet tooth.
“They’re SOUL-Delicious!”
