07/16/2021
Name change...what??
Hello friends! It's been a minute since I have done some baking, but I have plans to start my "flavors of summer" series soon! BUT that's not what this post is about...
Long story short, I had a prominent bakery reach out to me and make claims of trademark infringement on the name "Sugar and Bliss." Rather than push back and get into any sort of legal battle that I am NOT prepared for, I decided a small change to the name would suffice. (and yes, I did research and make sure that I wasn't copying anyone else this time!)
SO, with that in mind...peep the rebrand! Icing and Bliss Cupcakery is where I landed for now! I definitely am disappointed and don't love it as much, but I think it maintains the integrity of what I was going for and still lets you know what I do!
Let me know what you think in the comments, and feel free to shoot me any other suggestions if you don't totally love this! I will not be offended in any way :)