Sweet Indulgence Bakery

Sweet Indulgence Bakery Award-winning, custom order bakery, serving Central Va. Specializing in European style pastries & couture cakes.
(2)

Our signature Italian Meringue Buttercream - lighter, silkier, & less sweet than traditional American buttercream - adds a touch of elegancy Veteran owned and operated, we are an award-winning, custom order bakery, serving central Virginia. We’re known for creating beautiful and delicious French and American pastries and couture cakes. Give us a call today to place your custom order! 434.382.1795

Today would have been my grandma's 93rd birthday. 🤍It's her first birthday since she went Home to Jesus in January, and ...
08/26/2026

Today would have been my grandma's 93rd birthday. 🤍

It's her first birthday since she went Home to Jesus in January, and I knew I wanted to find some way to celebrate her today.

So, naturally, I made a strawberry cake.

Because if you knew Grandma, you knew there was absolutely no such thing as too many strawberries. Strawberry ice cream with strawberry sauce and fresh strawberries was a perfectly reasonable dessert in her house. And sometimes we'd add strawberry cake or strawberry cookie pieces, because apparently three forms of strawberry simply weren't enough. 🍓

But today, I got to share her cake with more than 60 people gathered together with a common purpose: working toward a community where every child has a safe and stable place to call home.

And I can't think of a more fitting group of people to celebrate her with.

Her name was Thelma. I called her Grandma, but she was like a mom. She helped raise my sisters and I, loved us, protected us, believed in us, and sacrificed more for us than I think I'll ever fully understand.

She was a steady constant. She made us safe. She made sure we knew we were loved.

And she didn't only do that for us.

Grandma absolutely loved loving people.

For so many children and adults in our community, she was the person you could call when you needed somewhere to go, something to eat, someone to love you, or simply a place where you could show up exactly as you were and know there would be room for you.

She was a safe place.

Long before I had the words to understand what that meant, she showed me what it looked like for an adult to step into the gap for a child and say:

You have a home. You're safe. You're loved. I've got you.

And I get to live as the adult that child became because someone did that for me.

Grandma is also the person who taught me how to bake. The table where she taught me still sits in my bakery today. So much of what I get to do now—feeding people, loving people through food, and even Sweet Indulgence itself—has pieces of her woven throughout it.

Today, I got to take something she taught me, make something she would have absolutely loved, and share it with a room full of people committed to giving children the same kind of safety and love she spent her life giving to others.

Since Grandma went Home, I've been trying to find places to put all of the love and gratitude I still have for her.

Today, I put some of it into a strawberry cake.

And then I shared it. ❤️

Happy 93rd Birthday, Grandma.

I miss you more than I could ever put into words. Thank you for being my home, my safe place, and for teaching me what it means to love people well.

I hope Heaven has strawberries.

Lots and lots of strawberries. 🍓🤍

08/13/2026

We love custom orders. 💕

Some of our favorite creations come from bringing your ideas to life, and it’s oh so much fun!

Because so much of what we do is custom and made with care, our lead times may be a little longer. That extra time helps us plan, prep, bake, decorate, and make sure your order gets the attention it deserves. 🫶🏼

So if you have something special coming up, reach out early! We’d love to help make it SWEET😉🧁

Threw a few ingredients together and got these 🏆✨Sweet Indulgence has been nominated in BOTH the Best of Lynchburg 2027 ...
08/05/2026

Threw a few ingredients together and got these 🏆✨

Sweet Indulgence has been nominated in BOTH the Best of Lynchburg 2027 Awards AND the 2026 News & Advance Readers’ Choice Awards!

If you think we deserve it, we’d be honored to have your vote 💕

Join us tomorrow morning for some wonderful networking as we host the Central Virginia Business Coalition Coffee Talk! ☕...
07/30/2026

Join us tomorrow morning for some wonderful networking as we host the Central Virginia Business Coalition Coffee Talk! ☕️

Stop by, meet other local business professionals, and start the day with great community energy. We’re excited to host you!

(Don’t forget your business cards)

07/29/2026

We love the CVABC!

07/27/2026

We are so grateful to be nominated for Best Bakery in the Best of Lynchburg 2027 Awards! 🎊

We’re honored and would love your vote as we continue doing what we love most.🧁

Thank you for every order, every visit, every kind word, and every moment of support along the way. It truly means the world. 💕

https://2027-best-of-lynchburg-nominations--lynchburg-living.contest.vote/food-and-drink/best-bakery?fbclid=IwVERFWATQejtwZG9mBWZkaWQWULIDLuiPEdDr5rkxCXoG5cafC0qCJGV4dG4DYWVtAjEwAHNydGMGYXBwX2lkCjY2Mjg1NjgzNzkAAR6hY-eoHmVInWb9LXzwpDDQnoQRo6jP2uFsUc65St1UyGWgcOOojEYUuPcK_w_aem_A30mck5SFSZJx7XTXXiFRg

Help us determine who the best people, places and things are in the greater Lynchburg area.

07/16/2026

Did you miss national chocolate day last week? We didn’t 😉🍫

Well... you all are officially tougher than the weather.With temperatures climbing well over 100°, we honestly weren't s...
07/05/2026

Well... you all are officially tougher than the weather.

With temperatures climbing well over 100°, we honestly weren't sure what today at the Forest Farmers Market was going to look like. But you all showed up anyway—sweaty, sunburned, and apparently fueled by sheer determination (and maybe the promise of pastries).

Thank you for braving the heat, supporting local businesses, and making today such a great market despite Mother Nature doing her best to outbake us.

Now... because apparently we haven't learned our lesson...

We'll be at Sam's Club tomorrow from 11:00 AM–2:00 PM!

This isn't one of our normal events, so if you've been meaning to stop by, tomorrow's your chance. Come grab some goodies, say hello, and help us justify standing outside in this ridiculous heat for a second day in a row.

We'll bring the pastries.
You bring the sunscreen.

Address

1030 Mcconville Road, Ste 9
Lynchburg, VA
24502

Opening Hours

Tuesday 9am - 3pm
Wednesday 9am - 3pm
Thursday 9am - 3pm
Friday 9am - 2pm

Telephone

+14343821795

Alerts

Be the first to know and let us send you an email when Sweet Indulgence Bakery posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Sweet Indulgence Bakery:

Share

Category