The Sweet Diaries

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The Sweet Diaries The Sweet Diaries is a custom cookie and cake business- specializing in bridal & baby showers, birthdays, religious and party events!

09/16/2026

The timer has gone off on my last cookie order of the year. I always start the season with butterflies.. and I am ending my season with them too 🦋 280 beautiful butterflies and The Sweet Diaries is lights out for now 💙

Such a sweet theme for baby boy on the way 🪿
08/24/2026

Such a sweet theme for baby boy on the way 🪿

07/29/2026

After 15 years of creating cakes and cookies to celebrate your biggest moments, it’s time for me to press pause❤️

Today I found myself scrolling through hundreds of photos of desserts I’ve had the honor of creating over the years. Each one represents a family, a celebration, a milestone, and a memory. Looking back, I can honestly say I absolutely love what I do, and I’ve truly loved sharing it with all of you. Thank you for trusting me with your ideas and allowing me to be a small part of life’s biggest moments.

Starting this fall, I’ll be taking a step back from The Sweet Diaries to begin a new adventure at home with my son. As a baker, it’s bittersweet to step away from the customers I’ve grown to know and love and from the creative days filled with buttercream and crazy inspiration. But as a mom, this is a chapter I’ll never get back, and I’m incredibly grateful to have the opportunity to be fully present for it.

To every customer who trusted me with birthdays, weddings, baby showers, graduations, holidays, and all of life’s sweetest celebrations—thank you. Your support over the last 15 years has allowed me to live out a dream that started with a single stand mixer and a sweet tooth.

This isn’t the end of The Sweet Diaries. It’s simply a new season.

I fully intend to sneak in a few cakes throughout the year and as time goes on, I’ll be accepting an extremely limited number of custom orders whenever my schedule allows.

So this isn’t goodbye…

It’s just “see you later.” ❤️

With love,

Jaclyn 🤍

07/23/2026

Congratulations Ava on your next chapter ❤️

07/22/2026

Princess Molly đź’•

07/20/2026

How cute is he đź’š

07/09/2026

đź’•2đź’•

07/07/2026

Simply twenty ✨

The sweetest collection for Josie June🍓🍰
07/01/2026

The sweetest collection for Josie June🍓🍰

The sweetest collection for Josie June 🍓🍰
07/01/2026

The sweetest collection for Josie June 🍓🍰

Address

Eatontown, NJ
07724

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 5pm
Sunday 9am - 5pm

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