10/16/2026
This one might hurt, but it needs to be said.
My feed is FILLED with bakery content and with it so much criticism lately - particularly over ovens and bakery equipment.
Before giving or even taking advice on social media and pointing fingers at the tools, let’s take a step back and examine the most important tool in the bakery: THE BAKER.
Yes, sometimes the equipment is to blame. But as professionals •• as bakers •• we have to be willing to take accountability for our process, our technique, our knowledge and our ex*****on.
The best equipment in the world can only do so much in the hands of someone who hasn’t mastered the process.