Better Call Shireen

Better Call Shireen Artisanal gourmet bakery & kitchen based in Jaipur. Bespoke catering; dessert tables; bulk gift hamp

Mother. The word alone is enough to stir up a whole gamut of emotions, isn’t it? In my opinion, the mother - child relat...
08/05/2026

Mother. The word alone is enough to stir up a whole gamut of emotions, isn’t it? In my opinion, the mother - child relationship has to be one of the most complicated relationships in either’s life, but that doesn’t necessarily have to mean a bad thing. Aren’t complicated dishes delicious too?

The desserts I associate most with my mother are her kheer and custard. I had a sweet tooth growing up (surprise, surprise) and I remember eating steaming hot bowls of custard she’d make with Weikfield custard powder, the creamy skin that forms on the custard once it’s cool still remains a favourite. The kheer she makes is more rabdi than kheer, and that’s what makes it such a pleasure to eat. Rich, thick, with hours’ worth of accumulated rabdi, it’s really quite difficult to stop after a bowl.

So, presenting this year’s Mother’s Day specials, sponsored by nostalgia and a trip down memory lane:

MANGO CUSTARD CAKE
Vanilla cake with mango custard and whipped cream

MANGO MALAI KULFI CAKE
Creamy mango kulfi, vanilla cake, fresh mango, salted pistachio

BRUNCH BOX
Roasted vegetable pies
Cheese and caramelized onion and mushroom calzones
Spinach and corn rolls with cream cheese and garlic butter
Parsi mawa cake
Mango custard cake
Mango shortbread cookies

Limited batches, get yours now!

(Mother’s Day brunch box, Jaipur Mother’s Day, Jaipur bakery, mango custard cake)

I never thought I had the teaching gene. For some inexplicable reason I just always assumed I’d be bad at it, or that I ...
05/05/2026

I never thought I had the teaching gene. For some inexplicable reason I just always assumed I’d be bad at it, or that I wouldn’t enjoy it very much. Boy, was I wrong!

I was nervous the first day - what if I’m asked something I don’t have the answer to, what if the participants don’t like my style of teaching (rich of me to think I already was in possession of one), what if I mess up a recipe in front of these well meaning women and kids who have signed up with certain expectations from the instructor. Boy, was I wrong again!

I couldn’t have asked for a better set of learners. They took copious amounts of notes, asked all the right questions and were kind enough to be attentive and nod along even when I knew I was making things too technical with all my talk of formulas and percentages. They practiced, and brought their creations to class the next day, accepted feedback both positive and negative and went home and practiced again. Not going to lie, this cohort made me immensely proud.

My gratitude to for giving me this opportunity and helping me reach the conclusion that I actually do like to teach. Toying with the idea of planning more such workshops, while I do that please feel free to reach out and I’d be more than happy to curate a class for you!

(Jaipur baking workshop, baking for kids, eggless baking workshop Jaipur)

I love setting up a stall at local markets and events, in fact that’s how Better Call Shireen got its first customers, a...
16/04/2026

I love setting up a stall at local markets and events, in fact that’s how Better Call Shireen got its first customers, at (erstwhile Farmers’ Market) at Clarks Amer. You can boost posts and run ads all you want but I still am a firm believer in old school word of mouth marketing and publicity. I’ve met the most interesting bunch of people, made friends and found my kind of customers at events. So when I heard about Gully 27 being organized by I all but jumped at the opportunity, and am so glad I did so.

Curating themed menus is another interest of mine and I had the most fun time coming up with dishes aligning with the brief given to me - it was supposed to be an event celebrating the essence and old world charm of markets that have stood the test of time, think Jaipur’s walled city or Old Delhi.

So, what did I make? Well, quite a lot. I served caramel sheer khurma, kharbooja malai kulfi cakes, flaky chicken and potato pies, cutlet sliders, nankhatai, Parsi mawa cake and a tutti fruity cake. The inspiration came from Irani cafes, Indian Coffee House menus and the many food walks I used to take by myself at Chawri Bazar and Chandni Chowk.

A big shout out to for the amazing event they pulled off, and to everyone who dropped by to say hi and taste what I had to offer.

Looking forward to more!

(Jaipur bakery, events Jaipur, Jaipur markets, curated menu)

Life has come full circle. Excited and pleased to announce that next week I'll be conducting a workshop on eggless bakin...
12/03/2026

Life has come full circle. Excited and pleased to announce that next week I'll be conducting a workshop on eggless baking at my alma mater Vidyashram's cultural centre,

5 days of deep diving into cookies, breads, brownies, cheesecakes, layered cakes and teacakes - all eggless. We'll be covering basic recipes, understanding the science behind eggless baking and learning a few foundational baking and pastry techniques.

It's open to women and kids (above 12 years of age), to register or for additional details contact 7424887391.

Classes start Monday morning, still plenty of time to begin your baking journey, I promise it's worth it!

(Baking workshop jaipur, eggless baking Jaipur, Jaipur baking classes, women baking workshop, kids baking class, eggless baking techniques, eggless baking workshop)

You've shown my sheer khurma enormous love and the kunafa is having a bit of a culinary moment. Bringing the best of bot...
12/10/2025

You've shown my sheer khurma enormous love and the kunafa is having a bit of a culinary moment. Bringing the best of both worlds together in my sheer khurma kunafa - sweet crunchy kataifi encasing a layer of fragrant sheer khurma, all doused in a rose water syrup.

And, it comes in a beautiful reusable tin!

Orders are open only till Wednesday!!

(Kunafa, sheer khurma, Jaipur diwali, Jaipur gifting, diwali mithai)

Diwali means going off diets, forgetting the gym and gorging on mithai. But let's do something different and make the mi...
12/10/2025

Diwali means going off diets, forgetting the gym and gorging on mithai. But let's do something different and make the mithai Better Call Shireen style!

These pink balls of joy have gotten me so many good reviews that I cannot envision Diwali without them. So, the first offering is my coconut and raspberry laddoos - milky coconutty laddoos stuffed with tangy raspberry compote.

Ricotta is great, fresh homemade ricotta is better. The rich, barely set curds would, I thought, make great kalakand and my instinct wasn't wrong. I love the creaminess of custard apple and it marries wonderfully with mascarpone. My second offering of the season is a ricotta custard apple kalakand topped with mascarpone mousse and a crunchy nutmeg crumble - because when it comes to desserts, texture is everything.

Why overlook chocolate and the quintessential ingredient for mithai, mawa. I also bring you chocolate mawa squares - buttery chocolate shortbread baked with mawa frangipane, layered with mawa chocolate cream and dusted with cocoa powder.

Orders are open only till Wednesday!!

(Jaipur diwali, modern mithai, fusion mithai, diwali mithai, Jaipur diwali gifting, mithai box)

Modern Mithai box and Diwali specials are (finally) here. I'm late to the party but hey, the festivities have just begun...
12/10/2025

Modern Mithai box and Diwali specials are (finally) here. I'm late to the party but hey, the festivities have just begun.

Diwali and kaju katli go hand in hand but how many kaju katlis can one eat? Try my honey cashew crunch cake - dense cashew marzipan pound cake with a hint of elaichi and lots of crunchy cashew honey praline, since it's inspired by kaju katli it needs to have chandi ka varq, doesn't it?

And, it comes in a beautiful reusable tin!

Orders are open only till Wednesday!!

(Jaipur bakery, Jaipur diwali, mithai, cashew cake, diwali mithai, cake tin)

The Cheshire Cat got nothing on the grin that appears on my face reading such heartfelt reviews, and just like him I dis...
29/08/2025

The Cheshire Cat got nothing on the grin that appears on my face reading such heartfelt reviews, and just like him I disappear, in order to whip up more deliciousness for all of you. Thank you for putting your faith in Better Call Shireen and bestowing me with love and praise. Forever grateful.

(Jaipur bakery, customer reviews, Jaipur cloud kitchen, Jaipur artisanal bakery)

Delivering on the promise of fun things this Ganpati, I bring you my Modern Modak box with: Fig, honey and lavender moda...
25/08/2025

Delivering on the promise of fun things this Ganpati, I bring you my Modern Modak box with:

Fig, honey and lavender modak
Figs cooked with honey and thickened lavender milk

Mocha caramel modak
Caramelized mawa with dark chocolate and coffee caramel

Nutty nutmeg besan modak
Ghee roasted spiced besan with cranberries and pistachios

Coconut and pineapple kheer kadam modak
Coconut mawa modak stuffed with pineapple rasgulla

DM to book yours!!

(Jaipur modak, modern modak, modern mithai)

Share the love this Rakhi season with cake jars by Better Call Shireen. Layers of flavour and a little something for eve...
02/08/2025

Share the love this Rakhi season with cake jars by Better Call Shireen. Layers of flavour and a little something for everyone. We’ve got a malt chocolate jar bringing back those childhood memories of Horlicks and Chocos, caramel apples and berry cheesecake for those who like their desserts fresh and fruity and boozy Tiramisu to celebrate growing old with your sibling.

Jars aren’t your thing? Got you covered with a special edition brownie box featuring a fudge, walnut, raspberry cheesecake and coffee and white chocolate brownie.

P.S. There’s nothing stopping you from ordering a box just for yourself if you happen to be an only child like me!

[Jaipur bakery, Rakhi gifting, Jaipur Rakhi, Jaipur desserts, cake jars, brownie box]

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