Pin-Up Treats - Jakarta & BSD

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Human beings suffer more in their minds than they do in reality. Although nothing in our physical surroundings poses a t...
31/05/2026

Human beings suffer more in their minds than they do in reality. Although nothing in our physical surroundings poses a threat, we often feel as though our world is crashing down around us. In the absence of an earthquake, we become victims of our own fabricated tremor.

The world itself remains undisturbed; the same cannot be said of the human mind. The enemy lies within the stories we tell ourselves. The mind is a bestselling storyteller, persuading us to believe and act upon the anger, happiness, guilt and sadness that exist in the invisible pages of our invisible world. The earth is a massive space, but we spend all of life inside a globe that does not extend beyond the territory of our mind.

We hold on to unexamined narratives, verified not by evidence but by fleeting emotions. Soon enough, make-believe turns into belief, driving our day-to-day decisions. We begin to hear loud noises only to look around and discover nothing in the physical space. We say the world outside is a dangerous place when a greater harm dwells within us.

This is not to say that suffering does not exist in the external world. Illness, loss, injustice, and disaster are real. Yet even when hardship originates outside of us, the mind often magnifies it through fear, anticipation, and the stories it constructs. The world may wound us once, but the mind can replay the injury a thousand times.
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Take a reflective moment today to sit with these thoughts.

And if you have been looking for a dairy free and egg-free cake for an upcoming birthday celebration, we recommend our 18cm round Vegan Chocolate Walnut Cinnamon Crunch Cake frosted in Coconut Custard Cream.

⏰ Pre-order 2–3 days before delivery
karena good things take time — especially handmade cookies.

🛒 Order easily via:
✔ Tokopedia
✔ Instagram DM
✔ WhatsApp DM

✨ Tag someone who deserves a cake therapy today.

Human beings suffer more in their minds than they do in reality. Although nothing in our physical surroundings poses a t...
31/05/2026

Human beings suffer more in their minds than they do in reality. Although nothing in our physical surroundings poses a threat, we often feel as though our world is crashing down around us. In the absence of an earthquake, we become victims of our own fabricated tremor.

The world itself remains undisturbed; the same cannot be said of the human mind. The enemy lies within the stories we tell ourselves. The mind is a bestselling storyteller, persuading us to believe and act upon the anger, happiness, guilt and sadness that exist in the invisible pages of our invisible world. The earth is a massive space, but we spend all of life inside a globe that does not extend beyond the territory of our mind.

We hold on to unexamined narratives, verified not by evidence but by fleeting emotions. Soon enough, make-believe turns into belief, driving our day-to-day decisions. We begin to hear loud noises only to look around and discover nothing in the physical space. We say the world outside is a dangerous place when a greater harm dwells within us.

This is not to say that suffering does not exist in the external world. Illness, loss, injustice, and disaster are real. Yet even when hardship originates outside of us, the mind often magnifies it through fear, anticipation, and the stories it constructs. The world may wound us once, but the mind can replay the injury a thousand times.

There was a time when dreaming big felt relevant, a time for pioneering the new. It was a world of rooms to breathe, spa...
18/05/2026

There was a time when dreaming big felt relevant, a time for pioneering the new. It was a world of rooms to breathe, space to decorate, void to fill. Today, the earth suffocates with a dense population, cluster houses and intimidating high rise buildings, some have even reached for the skies. Gone is the era of envisioning the impossiblean

There is danger in attaching too much meaning to life — just as there is danger in having none at all. Notice I do not u...
05/05/2026

There is danger in attaching too much meaning to life — just as there is danger in having none at all. Notice I do not use the phrase “less meaning.” A single meaning in life is not lesser; in fact, one clear purpose can carry profound impact when pursued with intention. History reminds us of this through freedom fighters whose lives were shaped by one defining cause. Meaning, however, holds no value unless it is activated through action and sustained effort.

I often observe that people who attach too many meanings to life become confused and immobilised. Chaos is not always negative, but a chaotic path often leads us back to where we began. Perhaps this reflects a misunderstanding of our own human design. We are created with limits, and there is wisdom in cooperating with nature rather than resisting it — some battles are simply not meant to be fought against our humanity.

At times, the urge to assign countless meanings to life may arise from a desire to feel significant or seen, possibly rooted in emotional neglect. Yet by burdening ourselves with too many purposes, we overlook our human limits and deny ourselves emotional rest. Sometimes, less is not lesser — it is simply more achievable.

Take a reflective moment today to sit with these thoughts.



And to set the right ambience, treat yourself to a slice of our Vegan Raisin Cinnamon Toast.

⏰ Pre-order 2–3 days before delivery
karena good things take time — especially handmade bread.

🛒 Order easily via:
✔ Tokopedia
✔ Instagram DM
✔ WhatsApp DM

✨ Tag someone who deserves bread therapy today

Because happiness sometimes starts with… one perfect slice.

— Pin-Up Treats 💛

Some desserts are sweet…but some desserts feel like comfort. 🤍Introducing our Vegan Chocolate Walnut Cinnamon Crunch Cak...
27/04/2026

Some desserts are sweet…
but some desserts feel like comfort. 🤍

Introducing our Vegan Chocolate Walnut Cinnamon Crunch Cake — dibuat untuk kamu yang ingin menikmati cake tanpa rasa bersalah, tanpa kompromi rasa.

Imagine this moment:
hangatnya kopi sore hari, obrolan ringan dengan orang tersayang, dan satu slice cake yang lembut, rich, dan calming di setiap gigitan.

Chocolate yang deep & indulgent 🍫
Crunchy walnuts yang nutty 🌰
Hint cinnamon yang hangat ✨
Finished with our signature creamy coconut custard frosting — smooth, light, and beautifully balanced.

Ini bukan sekadar vegan cake.
Ini adalah dessert untuk:
🌱 Vegan & Vegetarian lifestyle
🌾 Gluten-free preference
🩺 Diabetic-friendly option
💛 Anyone who wants dessert that loves you back.

Freshly baked from our home-based bakery in BSD City, setiap cake dibuat by order supaya kualitas, tekstur, dan rasa selalu maksimal.

🍰 18cm Round Cake — perfect for sharing (or not 😉)

⏰ Pre-order 3–4 days before delivery
karena good things take time — especially handmade cakes.

🛒 Order easily via:
✔ Tokopedia
✔ GoFood
✔ GrabFood
✔ WhatsApp DM

✨ Save this post for your next celebration idea
✨ Tag someone who deserves cake therapy today

Because happiness sometimes starts with… one perfect slice.

— Pin-Up Treats 💛

Some cakes are loud.Some cakes simply feel like home. 🤍🍰Introducing our Marble Swirl Cake — A Vegetarian Take ✨Soft vani...
28/03/2026

Some cakes are loud.
Some cakes simply feel like home. 🤍🍰

Introducing our Marble Swirl Cake — A Vegetarian Take ✨
Soft vanilla meets rich chocolate in beautiful swirls, creating a cake that is comforting, nostalgic, and perfectly balanced in every bite.

Di Pin-Up Treats, kami percaya bahwa dessert bukan hanya soal rasa manis — tapi tentang momen.
Momen minum teh sore, ngobrol santai dengan keluarga, surprise kecil untuk orang tersayang, atau hadiah sederhana untuk diri sendiri setelah hari yang panjang.

This cake is eggless & vegetarian, baked fresh using quality ingredients, giving you a light texture, gentle sweetness, and that classic marble flavor we all grew up loving — but made with a more mindful touch.

At Pin-Up Treats our cake menu includes:
🌱 Vegan
🌾 Vegan Gluten-Free
🥛 Vegetarian (Eggless)
🍃 Diabetic-Friendly choices available

Because everyone deserves to enjoy cake tanpa rasa khawatir — with peace of mind & happy heart.

📍 Home-based bakery in BSD City
🧁 Freshly baked by pre-order only
⏳ Please place your order 1–2 days before delivery

Perfect for:
☕ teatime treats
🎁 thoughtful gifts
👨‍👩‍👧 family gatherings
✨ everyday celebrations

DM or WhatsApp to order and let us bake something special just for you 🤎

There are chocolate cakes… and then there is Death By Chocolate 🍫✨Moist, rich, deeply chocolatey — this loaf cake is mad...
05/03/2026

There are chocolate cakes… and then there is Death By Chocolate 🍫✨

Moist, rich, deeply chocolatey — this loaf cake is made for those moments when you simply want to slow down, pour a cup of tea or coffee, and enjoy something truly comforting.

Di Pin-Up Treats, kami percaya bahwa dessert harus bisa dinikmati semua orang — tanpa rasa khawatir. That’s why our teacakes are thoughtfully crafted to suit different lifestyles and dietary needs.

Our cakes are available in:
🌱 Vegan
🌾 Vegan Gluten-Free
🥛 Vegetarian (Eggless)
🍃 Diabetic-Friendly options

This Eggless Death By Chocolate loaf is soft, indulgent, and full of deep cocoa flavor — topped with delicate chocolate drizzle that melts beautifully in every bite. Perfect for teatime, gifting, family gatherings, atau sekadar self-treat after a long day.

Semua cake dibuat fresh dari home bakery kami di BSD City, menggunakan bahan berkualitas dan dibuat dengan penuh perhatian. Because good desserts should not only taste good, but also make you feel good.

📦 Freshly baked by pre-order
⏳ Please order 1–2 days in advance

📲 WA Pre-Order: +62-856-9362-4590
🛒 Available on Tokopedia

28/02/2026

Eid is not just about celebration… it’s about connection, forgiveness, and thoughtful giving 🌙✨

This year, share something that feels personal and meaningful.
Introducing our Eid Special Flower Cake Set — a beautiful hamper designed to bring warmth to every home it enters.

Dibuat dengan penuh cinta dari dapur rumahan kami di BSD City 🏡🤍
Set ini bukan hanya cantik di luar, tapi juga penuh perhatian di dalam.

Available in:
🌿 Vegan
🌾 Vegan Gluten-Free
🥛 Vegetarian
🍃 Diabetic Friendly

Karena kami percaya, semua orang berhak menikmati manisnya Lebaran — tanpa rasa khawatir.

Perfect untuk hampers keluarga, sahabat, kolega, atau untuk menjamu tamu di hari kemenangan. Packaging-nya elegant dan festive, siap langsung diberikan tanpa repot.

Manisnya pas, tampilannya cantik, dan yang paling penting… dibuat fresh khusus untuk Anda ✨

📍 Home-based bakery in BSD City
📲 WA Pre-Order: +62 856-9362-4590
🛒 Available on Tokopedia
⏳ Please place orders 3–5 days in advance (limited production)

Pre-order early to avoid disappointment 🤍
Let’s celebrate Eid with something thoughtful, inclusive, and penuh makna.

14/02/2026

Love is sweet… but it doesn’t have to come with guilt 💌✨

This Valentine’s Day, celebrate with something that feels as good as it tastes.
Our Vegan Gluten-Free Fudge Brownie – 18cm Heart is rich, fudgy, deeply chocolatey… yet completely plant-based and gluten-free.

Because cinta itu bukan cuma soal rasa manis, tapi juga perhatian.
Perhatian pada kesehatan, pada pilihan hidup, dan pada orang yang kita sayang 🤍

Setiap layer lembut dan moist, dengan chocolate frosting yang smooth dan indulgent—perfect untuk surprise pasangan, sahabat, atau bahkan untuk self-love moment kamu sendiri.

No eggs. No gluten.
Just pure chocolate comfort, dibuat fresh dari dapur rumahan kami di BSD City dengan penuh cinta 🏡🍫

Limited Valentine production — pre-order recommended 💕

📍 Home-based bakery in BSD City
📲 WA (pre-order): +6285693624590
🛒 Our product are available on Tokopedia
📏 Size: 18cm Heart

This year, say “I love you” with something thoughtful, intentional, and truly memorable 🤎

Address

Jalan Raya Pagedangan VANYA PARK
Tangerang
15339

Opening Hours

Monday 08:00 - 20:00
Tuesday 08:00 - 20:00
Wednesday 08:00 - 20:00
Thursday 08:00 - 20:00
Friday 08:00 - 20:00
Saturday 08:00 - 20:00
Sunday 08:00 - 20:00

Telephone

+6285693624590

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