Golden Glaze Doughnuts

Golden Glaze Doughnuts Luxury handmade doughnuts based in the heart of Worcestershire. 100% Vegan

It’s hard to work out what to say, and we’re only in the early days of having the brain space to process what an astound...
01/09/2026

It’s hard to work out what to say, and we’re only in the early days of having the brain space to process what an astounding summer it’s been. We’ll post about each festival individually, but for now we’re reminiscing on the last month as a whole.
If you stopped by and ate or drank with us this summer at Vegan Camp Out (UK), We Out Here Festival , or Forwards Bristol , we want to say thank you, we love ya, and we can’t wait to see you again. Your support means everything, because we literally wouldn’t be able to do what we do without you visiting our stalls and choosing to grab a coffee or a doughnut from us.

Behind the scenes, we have been preparing for months; crying a few tears (though less than last year - you lose some, but you win some too!) dealing with coffee machine disasters, baking in to the night, ordering and counting stock a million times over because we absolutely cannot run out of chai again this year, building new signage, glued to spreadsheets, getting to bed at 2am only to wake up at 5am and do it all again (after waking up at 4am and remembering that thing you have to add to your to-do list immediately)… honestly, it has been nothing short of miraculous that we’ve pulled this off.

We’re endlessly impressed by our GULP gang- over 35 of us this year, most of whom were strangers to each other and us before we all got dusty in a field together and my god, how incredibly lucky we were to end up with such a passionate, talented, hard working group of legends. We’re immensely grateful to these friends, old and new, and over the moon that they chose to spend their summer covered in dust and coffee with us. A post to these wonderful humans is pending- who they are and how key they’ve been to the operation this year deserves highlighting. And as always, a special shout out to the Vherbz vherbalkitchen - Vegan Neapolitan Pizza but in the shape of Crust Daddy's this summer, who not only kept our team fed with the worlds best pizza, but whose friendship, cuddles, 1am tears, love and pats on the head we’d be lost without.

That’s everything from us for now. We’re gonna sleep for a few days. Thank you, love you, g’night ###

Wil & Jolly 💚🍩

The chaos of summer is nearly over, and you’ll be inundated with festival content so so soon. In the meantime, you can g...
30/08/2026

The chaos of summer is nearly over, and you’ll be inundated with festival content so so soon. In the meantime, you can get your calendar’s filled to the brim with September Golden Glaze events. 🍩☕️

You’ll find us back in our normal rhythm with Kordia Events & Vegan Fairs CIC | Vegan Markets in the South West 🇬🇧, a very special Sparkle Vegan Events festival, and our last eat Festivals of the year. See you over the next few weeks folks 🫡

Our doughnuts had barely hit the display at Sparrow Coffee House this morning before they were getting papped and devour...
03/08/2026

Our doughnuts had barely hit the display at Sparrow Coffee House this morning before they were getting papped and devoured 🤪

If you’re in and around Cardiff, swing by Sparrow and take your pick from five Golden Glaze flavours (while stocks last 👀)
Don’t leave without grabbing an oat flat white too. Tim and the Sparrow team are absolute legends, and their coffee is unreal. ☕️💚🍩

IT’S FESTIVAL SEASON!!! 🎪🕺🍩 It’s a busy month for Golden Glaze Doughnuts & GULP, but don’t worry if you’re not planning ...
31/07/2026

IT’S FESTIVAL SEASON!!! 🎪🕺🍩

It’s a busy month for Golden Glaze Doughnuts & GULP, but don’t worry if you’re not planning on pitching a tent this August. You’ll still find us popping up all over the country with Kordia Events, Vegan Fairs CIC | Vegan Markets in the South West 🇬🇧, eat Festivals, Dorchester Vegan Market and Farm Animal Rescue Sanctuary 🌱

If you are heading to Vegan Camp Out (UK), We Out Here Festival or Forwards Bristol, come say hey and support the chaos. 🫶

See you this summer folks 😎

You may have seen our post about how baaaaad things got for us during the heatwave. Well, things are looking 🆙 and we’re...
29/07/2026

You may have seen our post about how baaaaad things got for us during the heatwave. Well, things are looking 🆙 and we’re just a few weeks out from our biggest, BUSIEST summer EVER! ☕️☀️🍩

You can find us across the country at a bunch of events, but we’ve got some massive announcements to make in the festival department 👀🎪

🌱 Vegan Campout 14th-17th August • GULP
🍩 We Out Here Festival 20th-23rd August • Golden Glaze Doughnuts
☕️ Forwards Festival 28th-30th August • GULP

For anyone keeping track… yeah, that’s three major festivals back to back. We’re in full on prep mode right now, it’s crazy busy trying to get everything together before the season kicks off. If you’d like to see how mental the summer’s about to get for us, follow us at GULP (the coffee child of Golden Glaze Doughnuts & Soy Ahoy), for all the erratic, mentally broken, joyous “can’t believe we get to do this with our lives” coffee content over the summer.

Thank you for all the love and support this last week. We wouldn’t be able to do it all without ya. 💚

See you in the fields 🕺🌱

Jolly & Wil x

Heatwaves are brilliant for beaches and pubs, but when it’s 30°C+, people simply don’t shop the same. Markets are quiete...
24/07/2026

Heatwaves are brilliant for beaches and pubs, but when it’s 30°C+, people simply don’t shop the same. Markets are quieter, people head indoors earlier, and not many people fancy chomping their way through a box of doughnuts.

At the same time, we can’t just stop trading. 🙃
We still have markets booked (and often paid for) months in advance, ingredients and stock to buy, staff to pay, vans to fuel, and rent due for our bakery, our shop and a storage container.

Behind every doughnut is a week spent in a windowless bakery that regularly hits around 50°C, standing over fryers that reach 180°C, praying that the dough hasn’t overproofed by the time we can get it in there. Once that’s done, we’ve got hours of decorating ahead of us, a detailed task that is only made harder in a boiling bakery. Then we’re loading the van, sweating through a market set up and spending another full day in the heat hoping people are tempted enough to stop by, and that our hard work won’t be for nothing. 🥲

June was one of the toughest months we’ve had, with takings around £10,000 lower than May. That’s the reality of running a small independent business; one spell of hot weather can completely change everything.

We’re not posting this because we want sympathy. We know lots of businesses have been feeling exactly the same. In fact, this post is inspired by a similar carousel our mates at vherbalkitchen - Vegan Neapolitan Pizza posted recently.

We’re posting it because if you’ve ever wondered whether buying from an independent business really makes a difference, it genuinely does. Whether it’s a doughnut, a coffee, a pizza or a bunch of flowers, every purchase keeps someone going. 🫶

So thank you to everyone who’s stopped by recently, left a lovely review on Google, shared our posts, told a friend about us or bought one more doughnut than you were planning. It means far more than you probably realise. 🫂

Here’s hoping for a few cloudy weekends. ☁️✨

Wil & Jolly 🍩💚

👀 Got yourself a birthday coming up? Anniversaries or graduations? Maybe you’d just like a GIANT pick me up to get you t...
07/07/2026

👀 Got yourself a birthday coming up? Anniversaries or graduations? Maybe you’d just like a GIANT pick me up to get you through the seemingly never ending heatwave ☀️ Look no further. DM us, and you can order yourself a giant doughnut in any flavour we regularly make.
£18 per giant doughnut. Believe me, they really are huge.

The team favourite in its impressive enormity - The Giant Sn!ckers 🥜

White, M!lk, and a drizzle of dark? It’s The Triple Chocolate in giant form. 🍫

GIANT CINNAMON FRITTER????!!!!! Unreal.

Ordering a stuffed giant doughnut? Expect a filling like this inside. 😋

See ya June, July events are here! 🥳✨🍩Catch us across the country with Vegan Fairs CIC | Vegan Markets in the South West...
30/06/2026

See ya June, July events are here! 🥳✨🍩

Catch us across the country with Vegan Fairs CIC | Vegan Markets in the South West 🇬🇧 & Kordia Events (including our very first Newquay and Dorking markets!), spending the day with Vale Wildlife Hospital at their annual open day, and a whole weekend of animal loving in our happy place The Farm Animal Sanctuary for Freedom Fields Festival 🐑🎪💚

Where are you grabbing our doughnuts from this month? Let us know what flavours you wanna see at these events, and we’ll see you on the streets and in the fields 🫡🌱

Introducing… Toffee Apple 🍏🍩 Jack’s brand new creation launched this weekend! Have you got your hands on it yet? Stuffed...
21/06/2026

Introducing… Toffee Apple 🍏🍩

Jack’s brand new creation launched this weekend! Have you got your hands on it yet? Stuffed with stewed toffee apple and topped with a caramel glaze, apple pieces, and a sugar dusting, it’s a dreamy take on your favourite childhood treat.

Grab it whilst you can 💚

Address

The Shambles, Market Hall
Worcester
WR12RD

Opening Hours

Friday 12pm - 4pm
Saturday 11am - 4pm

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