11/09/2016
Most players tend to just wear cleats from their respective sponsors which all have a tendency to look fairly similar. Although as we know a players image is now more heightened than ever before so Yeezy has jumped on the idea of making custom cleats for superstar players.
The debut of Yeezy first cleat customs have been especially gifted to reigning Super Bowl MVP Von Miller of the Denver Broncos who has got himself a pair of Yeezy Boost 750 cleats which he wore in a win over the Carolina Panthers.
Houston Texans star wide receiver DeAndre Hopkins shared an image of his custom Yeezy 350 Boost “Turtle Dove” cleats that he will be lacing up when he takes on the Chicago Bears.
And rumour has it kanye West and Adidas plan to roll out more sports gear for athletes and consumers alike.