Irwin's Bakery

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The Family Bread. Fill it, Toast it, Love it! 🍞😋 We are Northern Ireland's largest independant bakery.

We have a wide range of products that we sell under different brands: Irwin's, Irwin’s Together and Howell’s

23/09/2026

IMPORTANT ANNOUNCEMENT…

There is just one week left to enter our Original Muffins on pack promotion with Spider-Man: BRAND NEW DAY. All you need to do is visit your local shop, pick up a pack of Irwin’s Original Muffins, enter online and keep your fingers crossed! You could be jetting off to the big apple for the trip of a lifetime!

T&Cs apply. (see link in bio)

04/09/2026

There’s more than one way to love a Fruit Loaf... 😋

Great straight from the pack
Even better toasted with a little butter

But have you ever tried it in a bread and butter pudding? Follow your usual recipe and just swap out the sliced white for our Irwin's fruit loaves or cinnamon and raisin toasty loaf

A comforting classic with an Irwin’s twist
Best served warm with a generous helping of custard!

https://www.bbc.co.uk/food/recipes/breadandbutterpuddin_85936

02/09/2026

We’re feeling pretty proud!

Irwin’s has been named one of Northern Ireland’s Top 10 Most Chosen FMCG Brands 2026

Being chosen time and again by shoppers across Northern Ireland is what makes this recognition so special.

A huge thank you to everyone who has picked up an Irwin’s product in 2026 – and to our brilliant team who make it all happen. ❤️

Baked here. Chosen here.

29/08/2026

Now for the weekend!

Weekend mornings mean football boots, sports kits, running out the door… and hungry kids.

That’s where individually wrapped Irwin’s Pancakes come in. Easy to grab, easy to take with you and ready for whatever Saturday morning brings.

Irwin’s 5pk Pancakes – ready when they are!

28/08/2026

For some of us.... we’re officially back in the school routine!
Early mornings, packed lunches and after-school hunger are all back.
Thankfully, some things are easy.
Irwin’s Pancakes – ready when they are. 🧡

Check out our 6 pack and 5 individually wrapped pancakes. With a new improved recipe, these are quickly becoming a favourite in NI homes.

17/08/2026

***This competition is now closed. Thank you to everybody who entered. A big congratulations to our winner Andrew M.
BACK TO SCHOOL is fast approaching, so what better time to give you a chance to win some Spider-Man: Brand New Day merchandise PLUS Irwin’s Original Muffins for the school lunches!

For your chance to , follow this page & comment below letting us know how you enjoy your Irwin’s Original Muffins.

AND if you haven’t yet seen Spider-Man: BRAND NEW DAY… what are you waiting for?! It will NOT disappoint. In cinemas now!

T&C apply: Open to NI 18+ only. Entry closes 27/8/26 at 23:59.

27/07/2026

WIN A FAMILY TRIP TO NEW YORK 🏙️🗽✈️🏨🕸️🧑‍🧑‍🧒‍🧒

We are thrilled to launch our NEW promotional 4 & 8 packs of Irwin’s Original Muffins to mark the release of the Spider-Man: BRAND NEW DAY movie, in cinemas 29 July. Pick up a pack in store NOW to find out how you & the family could be jetting off to the Big Apple!

T&Cs apply (see link in bio).

22/07/2026

NEW BAKES ALERT!!

Introducing our NEW 5 Pack Individually Wrapped Pancakes – perfect for busy mornings, lunchboxes, on-the-go snacks or enjoying whenever you fancy

✅ Individually wrapped for freshness
✅ Easy to pop into lunchboxes and bags
✅ Soft, fluffy and delicious every time

Whether it's breakfast commute or family days out, Irwin's Pancakes are ready when you are

Keep an eye out for them across NI stores!

15/07/2026

🕷️ Spider-Man: Brand New Day is in cinemas July 29! 🕸️

To celebrate Irwin's Bakery Muffins' on-pack promotion, giving you the chance to win a trip to Spidey's home, New York, we're giving away a Web-tacular Spider-Man Prize Pack!
🎁 WIN:
🕸️ Official Spider-Man: Brand New Day merchandise, including a tote bag, notebook, umbrella, water bottle, projector pen, squishy & limited-edition Spider-Man jacket!
🍿 A £50 cinema gift card for the ultimate movie night.
🥯 A selection of delicious Irwin's goodies, including packs of Irwin's Muffins.
To enter:
👍 Like this post
🎬 Tell us who you'd take to the cinema with you
Good luck, true believers! 🕷️
T&Cs apply. See our website for details.

08/07/2026

Tune into the Cool Breakfast Show this week for your chance to be at the London Movie Premiere of Spider-Man: Brand New Day!

Yes, you heard right, we’re giving you the chance to be one of the first to see this cracking new movie! In cinemas 29 July.

Address

5 Diviny Drive, Carne
Portadown
BT635WE

Telephone

+442838332421

Website

http://www.irwinsbakery.com/

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