Moonlight Macarons

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Moonlight Macarons

Small independently run macaron baking company in West Berkshire

06/09/2026

My pastry box is now available to everyone!

The September Moonlight Box is oficially here as is my launch.

Collection is over the next few weeks. Message me if none of the dates are suitable and I'll see what I can do :)

If you've been watching me faff around making all of this over the last few weeks, this is your chance to actually get your hands on one.

Once the 30 are gone, they're gone.

03/09/2026

Reveal 4

This is a chocolate and hazelnut choux bun, perfect choux with a chocolate craquelin, filled with hazelnut praline, chocolate crème pâtisserie and topped with icing sugar.

I knew I wanted something properly indulgent in the box, and this one absolutely delivers.

Crisp choux. Chocolate. Hazelnut. Creamy filling. No messing about.

So that’s the last one ticked off the list.

Tomorrow I’ll show you the whole box.

30 boxes. Preorders open tomorrow for subscribers. For everyone else on Sunday. Collection from Friday 11 September.

If you want first dibs and the launch offer, get yourself on the waitlist in my bio!!!!

01/09/2026

Second reveal!!!! Right, we've got madeleines.

And one flavour wasn't enough, so we're doing two.

Lemon, with a little lemon glaze.

And raspberry, dipped in ruby chocolate for a further fruity kick.

I wanted something light and fruity in the box to balance out all the chocolate, caramel and general gluttony going on elsewhere.

So these two have made the cut. These will be backed fresh on your day of collection so they don't dry out to sand before you get them.

Preorders open for subscribers on Friday 4 September. Everyone else gets access on Sunday 6th.

30 boxes. Collection from Friday 11 September.

If you want first dibs and the launch offer, get yourself on the waitlist. Link as always is in my bio.

27/08/2026

Part 2 - The Legal s**t

Before you sell food to the public, there is some boring stuff you need to sort out.

And this is one area where I really don't recommend relying on TikTok, Facebook groups or "well, my mate does it this way."

Depending on what you're doing and where you're operating, you may need to think about:

Registering your food business with your local authority
Food hygiene training
Food safety management / HACCP
Allergen management
Labelling and ingredient information
Business and public liability insurance
Record keeping
Your premises and whether you're actually allowed to operate a food business from them

And there can be other requirements depending on your particular business.

The important thing is to find out what applies to you before you start selling.

I run Moonlight from the South of England, so I'm sharing what I've learned from my own experience in the UK. I'm not a food safety consultant or lawyer, and regulations can vary depending on your circumstances and local authority, so use this as a starting point rather than gospel.

And please don't panic when you hear words like HACCP.

It's not nearly as terrifying as the internet makes it sound.

In fact, I'm going to do a whole separate series on food hygiene inspections, because I've actually been through one and there is far too much to cram into this reel.

Part 2 of 8 — So You Want to Start a Food Business?

Next up: costing your food properly.

25/08/2026

Are you heading to Swallowfield Show this weekend?

I'll be there on Sunday and Monday, with my end of summer macaron menu (released soon).

If you've been following along, come and say hello. I'd love to actually meet some of the local people who have been watching me make an unreasonable amount of pastry from behind a screen.

And if you haven't met Moonlight Macarons yet, hello. I'm Sarah. I make handmade macarons and French-inspired pâtisserie, and I'm launching locally on 4 September.

I've also got 30 pâtisserie boxes coming for the first drop, so if you're interested in getting your hands on one, you can join the waitlist here:

https://mailchi.mp/moonlightmacarons/waitlist-signup

So if you see me at Swallowfield, come and say hi. I promise I'm much less intimidating than my macarons.

22/08/2026

So You Want to Start a Food Business?

I'm starting an 8-part series sharing what I've learned from running Moonlight Macarons.

I'm not a qualified business consultant, accountant or lawyer, and this isn't professional advice. I'm just Sarah, running a small food business in the South of England and figuring a lot of this s**t out as I go.

I'll share what I've learned about the practical side of starting and growing a food business, including the things I got wrong.

No promises of £10k months. Just the reality of trying to build a small food business from the ground up.

Part 1: Is Your Idea Actually a Business?

A good product isn't automatically a good business.

I think this is one of the easiest things to overlook when you're excited about an idea.

You can make something absolutely brilliant and still end up with a business that doesn't work financially, takes up all your time or has no realistic customer base. Or, as I see a lot at small markets, everyone else is already doing it. What is your USP?

One thing I've learned with Moonlight is that testing is much cheaper than guessing.

You don't necessarily need to launch with a huge product range, buy every piece of equipment you fancy or have the whole five-year plan worked out.

Start with something. Put it in front of actual people. See what they do, not just what they say they'd buy.

And be prepared to change your mind.

Moonlight has evolved considerably from what I originally thought it would be, and I'm sure it will continue to.
business

20/08/2026

No hen party is complete without an unnecessary number of pen*ses.

I host and provide collection boxes for macaron decorating parties, and this brief in particular was very much understood.

Lots of macarons.
Lots of icing.
An impressive number of w***ys.
And one very happy hen.

"So many wi***es!! We had such a good time!! I have just had a w***y for breakfast, thank you SO much!"

You can have a decorating party for hens, birthdays, celebrations and groups who would like an excuse to spend several hours decorating things they can then eat.

And yes, you can have normal macarons too. Although where's the fun in that?

If you're planning a hen do or celebration around Swindon and the surrounding areas, drop me a message.

I'm also opening bookings for upcoming macaron classes, so keep an eye out for dates.

17/08/2026

Something's coming.

I've been quietly working on something new, and this is just a little glimpse of where I've been heading.

Macarons, obviously, I wasn't about to start a macarons business then leave them out. But I am working on bringing more French inspired goodness into the mix.

This isn't quite the final launch box, I have a bit more faffing about to do before I'm 100% happy.

I have planned a limited number of boxes for launch. 30 in fact. If you want first dibs at the beginning of September, then join the wait list HERE: https://mailchi.mp/moonlightmacarons/waitlist-signup

There will be pastry

There will be macarons

There will be butter all over my kitchen

Address

Hungerford

Telephone

+447452860666

Website

http://www.moonlightmacarons.co.uk/

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