BEAT A Family run business, situated in the heart of the Bridgend town centre, serving the finest baked good, single origin coffee and local good.

BEAT is a new bakehouse and coffee store based in Bridgend. Beat is the latest addition to the Cedars portfolio, bringing together over 18 years of experience in the bakery business. Beat is a bakehouse and coffee store based on Station Hill Bridgend, perfect placed for commuters and locals. The passion of offer freshly bakes breads, Danish pastries and deep filled sandwiches, We also offer the be

st single origin coffee with the majority of our coffee roasted in Wales. Our shop also offers all of the products we use and serve available to purchase, you can take home the finest ingredients direct from us. Cedars a was established in 2012 by Jill Williams (owner and founder); a lifelong lover of vintage china and excellent food, Jill chose to start a tearoom that would allow her to indulge both passions. And now the business has grown, its a proper family run establishment with the same passion for good food and traditional standards. LOCAL INGREDIENTS
BEAT believes both in supporting the local economy and in having the freshest ingredients possible, so we focus on sourcing local suppliers our eggs are from Heol-y-cyw, Milk and butter is supplied by Ty Tangwlst Porthcawl, our coffee is supplied by a number of Welsh roasted from Durstons, Hard Lines, Coal Town to mention a few. We use many local producers we try our best to showcase the best of Welsh food and drink businesses. SUSTAINABILITY
At BEAT we are committed to lowering our environmental impact, thats why in 2018 we recycled over 85% of our waste. All of our takeaway cups, lids, cake and food boxes, straws, cutlery even our crisp packets are 100% compostable or fully recyclable. We've also decided to remove all single use plastic in house, that means no chocolate bars, straws and cling film. These small changes will make a big difference to a greener business. The original Cedars was established in 2012 by Jill Williams in Bryngarw Country Park, Bridgend; a lifelong lover of vintage china and excellent food, Jill chose to start a tearoom that would allow her to indulge both passions. Her daughter, Hollie Williams joined Cedars shortly afterwards, bringing her talent for baking and cake decoration to the business, and the tearoom expanded its services to include afternoon teas and bespoke cakes.

🍑 New Brews 🍑 Hitting them summer brews hard we’re proper stoked to announce a new range to the store. From well up nort...
04/08/2026

🍑 New Brews 🍑

Hitting them summer brews hard we’re proper stoked to announce a new range to the store. From well up north True North Coffee Roasters have been added to the gang here in Beat, we’ll be slinging the good stuff on batch and retail.

Super funky co-fermentation on a few of these brews, with a limited run we’ve stocked the shelves and know these guys won’t hang around.

🎉 FOUR 🎉And just like that our little store is celebrating its 4th Birthday! We’re incredibly grateful for the support w...
15/07/2026

🎉 FOUR 🎉

And just like that our little store is celebrating its 4th Birthday! We’re incredibly grateful for the support we get everyday at Beat it truly is a privilege to serve our Beat family the product we’re proud to create!

With all our Birthday weekend we’ll be having a range of limited edition bakes on the counter along with a funky Piña Colada iced coffee 🍹(all limited availability)

After Saturdays celebration we’ll then be taken Monday and Tuesday off for some recovery before the summer holidays hit us hard ☀️

Again thanks to all you amazing guys and girls for the support let bring on year no.5

Team BEAT

☀️ IMPORTANT HOURS UPDATE! ☀️We love nothing more than seeing the Sun, but the extreme heat is unfortunately causing hav...
23/06/2026

☀️ IMPORTANT HOURS UPDATE! ☀️

We love nothing more than seeing the Sun, but the extreme heat is unfortunately causing havoc with the bakery!
Given the red warning and in the interest of keeping our team comfortable, we will be closing slightly earlier below are our change of hours for the next three days:
Tuesday 23rd 6:30-1:00
Wednesday 24th 6:30-1:00
Thursday 25th 6:30-1:00

We will open as normal Friday to get things back on track!
Stay cool put there and grab yourself an iced bevvie.

Team Beat x

🔨 BEAT RENOVATION - PHASE ONE 🔨Here we go…a long anticipated post and cheeky little update on things at Beat. We’re havi...
17/05/2026

🔨 BEAT RENOVATION - PHASE ONE 🔨

Here we go…a long anticipated post and cheeky little update on things at Beat. We’re having our first break of the year to celebrate the pastry princesses birthday, while taking a few days down time to refresh for the next season.
We’re closed for a week to begin the renovation works on the property. This is phase one of the project, and what will be a much needed change to the very run down and inhabitable space next door. That being said It’s a very exciting time for us and we’ll try and share as many updates as we can. Keep your eyes peeled when you’re next visiting.

We’ll be back slinging the good stuff Wednesday 27th May. As always we have an immense appreciation for the support given to us everyday thank you!

🍓 JAM & COCONUT 🍓May is a fruity one! Back for a limited time our Jam and coconut croissant will be filling the cabinet ...
15/05/2026

🍓 JAM & COCONUT 🍓

May is a fruity one! Back for a limited time our Jam and coconut croissant will be filling the cabinet with colour and flavour!
All butter croissant filled with a coconut and almond frangipan, topped with whipped coconut crème.

Run don’t walk as these won’t be around for long!

💥 NEW BREWS 💥It’s been a minutes since we last updated our grid, so let’s get back to it with a brand new coffee company...
13/05/2026

💥 NEW BREWS 💥

It’s been a minutes since we last updated our grid, so let’s get back to it with a brand new coffee company hitting our shelves.
Introducing a coffee company with conviction. Crafting great coffee mentoring and employing ex-offenders to rebuild with skills and pride.

We’ll be slinging these bad boys on batch and as guest espresso, keep your eyes peeled for the daily batch posts.

🎄THE ANNUAL CRIMO PHOTO…BUT WITH A SURPRISE!🎄That’s a wrap for another year at Beat, and once again to everyone who’s wa...
26/12/2025

🎄THE ANNUAL CRIMO PHOTO…BUT WITH A SURPRISE!🎄

That’s a wrap for another year at Beat, and once again to everyone who’s walked through our door and supported us we thank you enormously!
Small business like ours survive from the loyalty that you all show day in day out. From buying our daily baked goods, a cheeky coffee to jumping on our first ever merchandise launch! Cheers…

But we have a surprise to share, for those who swiped right you may have guessed it but Beat is about to grow, we’ve been keeping things as secret(ish) as possible. We’re super excited about giving our little store some much needed space.
But where are we moving you ask… we’re not! Keep your eyes peeled for the updates on our social media in the new year.

Again from everyone in the Beat team thank you for your support this year, we wish you all a very Merry Christmas and a Happy New Year!

X

Address

1A Station Hill
Bridgend
CF311EA

Opening Hours

Monday 6:30am - 3pm
Tuesday 6:30am - 3pm
Wednesday 6:30am - 3pm
Thursday 6:30am - 3pm
Friday 6:30am - 3pm
Saturday 8am - 1pm

Telephone

+441656530801

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