03/05/2026
And that’s a wrap…the post I never quite imagined writing. This definitely hasn’t been an easy decision, but I know it’s the right one. After almost 17 years on this wild ride called Something for Cake, it’s time to say goodbye.
What started as a simple cake decorating hobby almost 20 years ago slowly grew into something so much bigger. Selling cakes on the side, turning into a business, and eventually opening “Something for Cake” with my then business partner (and lifelong friend) in her home garage.. Then came the warehouse, shortly followed by the retail store, and 10 incredible years of being part of my local communities celebrations.
Over time, my focus shifted into product innovation. Finding ways to design products that helped enhance your decorating journey. Navigating machinery that helped me bring you so many wonderful product ranges that you have come to know, love and trust.
Through it all though, the heart of this business has always been about one thing — encouraging you to feel inspired and confident to create.
But the reality is, this industry and economy has changed… and now so must I. Thank you to every one of you who have helped me keep this dream alive for so long. The friendships that have grown along the way will stay with me forever… the messages…. the late night conversations and the shared love for creating will stay with me.
To turn this moment into a celebration, I invite you to all jump online and help me send off “ Something for Cake” with a bang!!! One last hoorah shall we say… EVERYTHING IS 30% off, including all of my handmade items, no CODE REQUIRED..
Thanks so much , Aimee xx