02/09/2026
Do we launch or do we wait? 💐🌿🍹
It was quite daunting to launch the first botanical, zero-alcohol micro-brewery in March 2018 as Cape Town was preparing for Day Zero. With water dams at a historical low after a few dry years and little rain, the water situation in the Cape was dire and every business and household was preparing for the possibility of running water being shut down or cut to a trickle.... it was actually quite inspiring and humbling to see how all Capetonians really rallied around adopting water saving habits as part of their daily life during this scary time.... but that's another story.
We decided to go with the flow (pun intended) and launched a collection of 4 botanical drinks crafted in-house - not at the scale we had hoped for - but just enough to supply our flagship store and some. These were amazing thirst-quenching coffee and rooibos-based flavor profiles that we naturally brewed with a slight sparkle to it.
We were ramping up to brew a storm in early 2020, when Covid hit and we were forced to close the micro-brewery since it was located in a retail space in Sea Point and was not allowed to operate ... but that's another story for another day.
We did launch on 18 March 2018, and we couldn't be prouder of what we achieved on that day and beyond.