09/05/2023
He may just be a teenager, but when it comes to product photography, he’s the best man for the job, along with product research, coordinating taste tests with friends and fellow student-athletes, participating in pitch videos to investors, providing critical feedback on formulations, and when others said, ‘it’s good enough,’ he insisted on going back to the manufacturer with more modifications to make it even better… and now, the products truly are outstanding.
How cool it’s been to have family involvement in launching this brand. Now, counting down the days until the public launch, later this year.