HAPAG

HAPAG Serving all-natural, handmade Filipino inspired baked goods.

03/17/2026

Soft, golden, and braided.
This challah sourdough? She’s THAT girl!
Pillowy inside, lightly sweet, and naturally leavened… But wait for that pull-apart moment!
Worth every hour. Every fold. Every bite.
Would you eat this warm or toasted with butter?

02/16/2026

Our Nutella Brioche Buns are officially landing at

Soft, buttery, and filled with rich hazelnut chocolate.

Joining the lineup with your favorites: Ube Buns + Ube Mochi Brownies.

Fresh batches. Limited availability. First come, first served.

True ube is labor, patience, and respect for the ingredient. Hard to find, and even harder to make properly. Each batch ...
02/06/2026

True ube is labor, patience, and respect for the ingredient. Hard to find, and even harder to make properly. Each batch is stirred for over an hour until the texture is exactly right. Every ube filling I use, from mochi brownies to ube buns to ensaymadas to cookies, is housemade from scratch, with love in every batch.

Pan de Ube. Pillowy soft buns filled with slow-cooked purple yams, handcrafted in small batches. You can grab these and ...
01/27/2026

Pan de Ube. Pillowy soft buns filled with slow-cooked purple yams, handcrafted in small batches. You can grab these and some of the Señorita bread at today.

Fresh from the oven, before the toppings. A year of refinement back in 2020 as a self-taught baker. Pillowy, pull-apart ...
01/21/2026

Fresh from the oven, before the toppings. A year of refinement back in 2020 as a self-taught baker. Pillowy, pull-apart layers with a rich golden finish.

Slide 2:
Enriched doughs in their proofing stage, prepared for the rise. No two swirls are alike, crafted by hand.

Slide 3:
Finished baking, about to wrap, and ready for the next table.

These ube ensaymadas will be available tomorrow at

Best enjoyed with a freshly brewed coffee.

I’ve been quiet here, not gone, just refining things behind the scenes. Working on something more aligned. No launch yet...
01/18/2026

I’ve been quiet here, not gone, just refining things behind the scenes. Working on something more aligned. No launch yet. Just building with intention.

Address

3000 Windy Hill Rd SE Suite 162
Kennesaw, GA
30067

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