09/02/2026
New newsletter is up.
This one is about being underestimated, messing with perfectly good products because I can’t leave anything alone, what’s coming next in the chocolate case, and the work I’ve been doing for Revel.
Also: female chefs, dirty sheet pans, selective customer memory, and why the shiny object at the end was never supposed to be the whole point.
Built While No One Was Looking is live now. Link in the comments.