13/05/2025
Hello, I’m looking for a business partner.
From January 2026 (or maybe sooner, if we find the right person), Freddie will be leaving Longstraw Bakery to go and pursue something totally new. Which means I (James) am on the lookout for a new business partner. Could it be you?
Since 2022, Fred and I have built Longstraw together from the ground up with just a few grand in savings and no investment or loans at all. It’s been profitable since its second year (if you’re interested in seeing the numbers just let me know and I’ll share them) and is now in a position to expand, service more wholesale customers and open more regularly for the local community.
We’ve got an incredibly loyal local customer base and an ever-growing list of shops, cafes, restaurants and other nearby outlets stocking our bread and buns, as well as a few local businesses with whom we regularly collaborate with for pop-ups, events and other one-offs.
We literally can’t make enough bread for folks at the moment and are super excited to start baking more regularly, develop new recipes and just generally take this little operation into its second stage of life.
So if you’re reading this and it sounds like an interesting opportunity, and you’ve got a fair bit of experience working with UK-grown stoneground grains and other carefully-sourced organic ingredients, and you’d be well up for working closely with the farmers and millers of the South West Grain Network, and you reckon it’d be pretty fun to run one of the Good Food Guide’s Top 50 UK bakeries, and you love making high-quality, nutritious bread and developing pastry recipes, and you’d like to be your own boss and have control over how your workplace is run, and the whole tone of this bit of writing hasn’t totally put you off… then I’d really love to hear from you…
Ideally I’m looking for someone who:
— Has a couple of years of experience working with UK stoneground flour in a professional capacity, preferably with a focus on buns and pastry. But bread heads with a hunger to get to grips with pastry would also be great (and if you’ve not used stoneground before, don’t sweat it too much, it’s not witchcraft).
— Has some experience running their own show (not necessarily a bakery, but confidence with spreadsheets, accounting software and fast-paced decision making would be great).
— Is happy working in a collaborative environment where recipes and menus are developed and refined together, according to what’s available seasonally (cos that’s the really fun bit).
— Is passionate about sourcing great ingredients. We’ve got a wealth of amazing suppliers here in West Somerset, and strengthening our connections with them is hugely important to the resilience of the business.
— Is comfortable with a bit of uncertainty. Working with stoneground flours is hard and unpredictable, just like running a small rural business!
Most importantly though, I’m just on the lookout for someone who’s as inexplicably passionate about baking and improving food systems as I am, and would be up for growing Longstraw together.
Sound like you?
Drop me a line on [email protected] with a CV and any other relevant info and say hello.