SAY

SAY Our artisan doughnuts are made from scratch everyday, using only the finest ingredients we can find.

Our dough is rolled and cut by hand, whilst all glazes and fillings are made in-house too.

🍂 THIS FALL, WE MATCHA DIFFERENT 🍂Our autumn drinks have arrived and they’re giving cozy, golden-hour energy:☁️ Toasted ...
04/09/2025

🍂 THIS FALL, WE MATCHA DIFFERENT 🍂
Our autumn drinks have arrived and they’re giving cozy, golden-hour energy:

☁️ Toasted Marshmallow – sweet, gorgeous nostalgia in a cup
🍌 Banana Bread – warm, nutty, and comfort-baked

Sip slow, sweater up, and let the season pour. available hot or cold

In stores 10.09

It’s back! The Apple Crumble Doughnut — your autumn fave every yearHuge thank you to all our gorgeous customers who’ve s...
03/09/2025

It’s back! The Apple Crumble Doughnut — your autumn fave every year

Huge thank you to all our gorgeous customers who’ve shared their homegrown fruits with us!Please keep those lovely apples coming — we can’t get enough!

Back to school homework for parents: Coffee + doughnut for £5. Due today. ✏️🍩Available till 3pm in both stores - Back to...
03/09/2025

Back to school homework for parents: Coffee + doughnut for £5. Due today. ✏️🍩

Available till 3pm in both stores - Back to school, peace like no other!

friday 🌸🌞☕️🫐
08/08/2025

friday 🌸🌞☕️🫐

We don’t mean to alarm anyone, but today is your last chance to try our July specials. You know what to do! 👀
03/08/2025

We don’t mean to alarm anyone, but today is your last chance to try our July specials. You know what to do! 👀

We came, we ran, we ate doughnuts 🍩 …even in the pouring rain! Thank you SO much to all 60 of you who showed up and show...
20/07/2025

We came, we ran, we ate doughnuts 🍩 …even in the pouring rain! Thank you SO much to all 60 of you who showed up and showed out at our first ever SAY Hitchin x 5K social run club this morning. We had a blast with you.

Now…who wants another one?! 👀

Biscuits and blooms, name us a better duo 💕💐🍪rain or shine, we’re lifting the vibe with beautiful bouquets from and spe...
19/07/2025

Biscuits and blooms, name us a better duo 💕💐🍪rain or shine, we’re lifting the vibe with beautiful bouquets from and special edition raspberry and white chocolate cookies on today’s counter.

Hey Hitchin! Link in bio for your FREE run club ticket 👟💨We’re super excited to be teaming up with our local fitness fri...
08/07/2025

Hey Hitchin! Link in bio for your FREE run club ticket 👟💨

We’re super excited to be teaming up with our local fitness friends and experts to bring you the first ever SAY Hitchin x Maddocks 5K Social Run Club on Sunday 20th July. Think good people, good music, good vibes and even better coffee and doughnuts (with 20% off after exclusively for runners)!

…Life’s about balance, right?! 🏃☕️🏃🏼‍♀️🍩

TGIF! Send to a friend whose weekend deserves to look like this 💌
04/07/2025

TGIF! Send to a friend whose weekend deserves to look like this 💌

📣BEDFORD📣 Sandwiches in store today!Hurry, there’s only a few!Posh Ploughman’s 🧀 Tuna Cucumber 🐟🥒 BLT 🥓
27/06/2025

📣BEDFORD📣
Sandwiches in store today!
Hurry, there’s only a few!
Posh Ploughman’s 🧀
Tuna Cucumber 🐟🥒
BLT 🥓

Address

Hitchin

Opening Hours

Monday 9am - 5:30pm
Tuesday 9am - 5:30pm
Wednesday 9am - 5:30pm
Thursday 9am - 5:30pm
Friday 9am - 5:30pm
Saturday 9am - 5:30pm

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