18/08/2026
Can I pick your brains a sec?! 👀🎂
Us bakers know what cakes cost us to make and sell but we also understand it doesn't always align with what customers are willing or able to spend and so, I’m doing a little R&D behind the scenes and I’d love to know what you would actually expect to spend on a custom celebration cake these days.
So please, let me know, if you were ordering a cake, what would you expect to pay for:
🎂 A simple cake: a lovely clean design with a name/age and simple decoration
✨ A more detailed cake: themed and personalised, with more decorative elements and details
🖐️ A highly detailed cake: lots of custom elements, handmade figures/characters/pets and more intricate decoration
I’m not looking for the “correct” answer. I genuinely want to know what you would expect to pay when looking for each type of cake.
Pop your three prices in the comments if you’re happy to share! 👇
And if you’ve bought a custom cake before, I’d be really interested to know what made you decide it was worth the price too. 🤍