SANCHA

SANCHA Welcome to SANCHA. Pioneering Japanese excellence through home-made, artisanal baked goods.

Flavours you won’t find anywhere else 🇯🇵This is kinako.Kinako is roasted soybean flour. In Japan, it’s one of the most b...
04/06/2026

Flavours you won’t find anywhere else 🇯🇵

This is kinako.

Kinako is roasted soybean flour. In Japan, it’s one of the most beloved flavours in sweets. You’ll find it dusted over mochi, stirred into lattes, folded into ice cream, and scattered across dango. It’s everywhere.

In the UK, almost nobody has heard of it.

The flavour is warm, nutty, and naturally malty with a gentle sweetness that reminds you of butterscotch or toasted peanut butter. It has a roasted depth that’s completely unique. Nothing else tastes quite like it.

It’s also naturally high in protein and lower in gluten than regular flour, which makes it one of the more nutritious ingredients in the SANCHA range.

I pair it with crunchy pecans and Belgian caramel chocolate in my premium crumble cookie. The nuttiness of the kinako, the crunch of the pecan, and the richness of the caramel chocolate all work so well together.

You won’t find kinako cookies on any shelf in Cambridge. Or anywhere else in the UK for that matter.

This is the first in a series where I’ll be sharing the Japanese ingredients that make SANCHA different. These aren’t flavours you’ll find anywhere else 🍪

Order through the link in my bio.

Monday Memory 💭After my recent debut at on Saturday in the centre of Cambridge, I couldn’t help but be reminded of my f...
01/06/2026

Monday Memory 💭

After my recent debut at on Saturday in the centre of Cambridge, I couldn’t help but be reminded of my first ever market back when I started the brand at .

It was another market geared towards supporting independent makers and artisans, and what a joy it was to take part.

The day was a wonderful opportunity to meet my audience and potential customers for the first time. Looking back, I hadn’t even developed my premium cookie range yet, and my classic range was still in its early stages. I look at myself here and I’m really proud that despite all the doubt and uncertainty I felt after moving back to the UK, I still managed to summon the courage to show up and share my passion with others.

As you can see, there was still a lot of concern around COVID, so all traders and attendees were required to wear masks. I also wore a hat that I had made during my time in Japan and an adapted yukata top that I had been gifted by a student of mine shortly before leaving.

To this day, I am still overcome with joy at the opportunity to meet new people through SANCHA. It was really nice to look back on how far I’ve come in the last five years ✨

What a day it was at in Cambridge ✨Apparently the organiser said it was quiet but I still managed to meet a lot of wond...
31/05/2026

What a day it was at in Cambridge ✨

Apparently the organiser said it was quiet but I still managed to meet a lot of wonderful new people and was grateful for the opportunity to attend another market 🤗

The new White Sesame, Brown Butter and Vanilla cookie went down incredibly well and I had customers actually asking what my specials are so I think they will have to become a regular feature at markets and events 🤩

Do you guys have any suggestions for cookies that you would like to see? 🙌🏻

A highlight for me was a couple that attended the market celebrating their 1 year anniversary 🥹✨ I felt touched that they chose SANCHA on such a momentous day 🙏🏻💕

Thank you to everyone who stopped by, tried the cookies, and supported SANCHA. It means the world 🙇🏼‍♂️

And also, a special thank you to Michael san for getting me to and from the event 🙏🏻❤️

For anyone new from the event, or if you weren’t able to make it, you can order online through the link in my bio 🍪🇯🇵

Look forward to seeing you at the tomorrow 🤗🙏🏻✨Am taking the entire range of flavours tomorrow so will be sure to have ...
29/05/2026

Look forward to seeing you at the tomorrow 🤗🙏🏻✨

Am taking the entire range of flavours tomorrow so will be sure to have your favourite goodies 🤗🍪❤️

For chocolate lovers, this is it 🍫Double Belgian Chocolate and Brazil Nuts. Belgian white chocolate meets Belgian milk c...
22/05/2026

For chocolate lovers, this is it 🍫

Double Belgian Chocolate and Brazil Nuts. Belgian white chocolate meets Belgian milk chocolate, then I add crunchy Brazil nuts for texture and a subtle earthiness that keeps it balanced.

These premium crumble cookies have a crumbly exterior and a rich, gooey interior. One bite and you’ll understand why chocolate is loved in Japan as much as it is in the West.

Larger, more indulgent, and made with real care.

Order through the link in my bio 🍪

Most people have never heard of this ingredient. But in Japan, it’s everywhere 🇯🇵Kinako is roasted soybean flour. It has...
12/05/2026

Most people have never heard of this ingredient. But in Japan, it’s everywhere 🇯🇵

Kinako is roasted soybean flour. It has a naturally malty, butterscotch flavour, and it’s used across Japan in everything from mochi to ice cream.

In the SANCHA premium crumble range, I pair it with crunchy pecan nuts and Belgian caramel chocolate. The result is a larger cookie with a crumbly exterior, a rich gooey centre, and a warm, nutty sweetness that’s completely different to anything you’ll find on a supermarket shelf.

It’s also naturally high in protein and lower in carbohydrates, making it one of the more guilt-free treats in the range.

If you already love kinako, you know. If you’ve never heard of it, this cookie is the perfect introduction and my personal favourite 🍪

I just made a fresh batch of these beauties and all premium crumble cookies available to order through the link in my bio.

Hey everyone,With it being Mental Health Awareness Week, and nearly three years since my accident, I wanted to give you ...
11/05/2026

Hey everyone,

With it being Mental Health Awareness Week, and nearly three years since my accident, I wanted to give you all an update on how I’m doing.

My recovery has been incredible, and I pinch myself almost daily. I remain incredibly grateful — for the experience, the journey, and the people I’ve met along the way.

Despite the progress I’ve made, there are still a few things I struggle with, and I wanted to be really frank and honest about them because they affect me almost every day. I hope that by being open with you all, you’ll better understand my current situation.

PTSD — I’m currently struggling with this quite a lot. It’s difficult to describe how it feels, but I can become incredibly overwhelmed very easily. This can manifest as severe tinnitus, worsening double vision, and intense pain in my neck and knees. I’ve occasionally been having acupuncture, and I’m seriously considering regular massage therapy too, especially as I’m becoming much more active again with SANCHA.

Noise Sensitivity — I’ve become far more sensitive to noise than I was before, which has meant avoiding much more social contact. This decrease in connection can sometimes leave me feeling isolated and lonely.

Workaholism & Perfectionism — I don’t really know when to switch off, and I constantly want to do the best I possibly can. What I’m beginning to realise is that a lot of this comes from fear — from not feeling good enough, and from striving to do more and be more in order to feel accepted.

I am hopeful for the future, though. I continue to improve and grow, and I truly believe that time heals. I’m looking forward to updating you all further — or hopefully even seeing some of you soon at a market — now that things are beginning to move again with SANCHA.

Save the date 📍I’m very excited to share that I’ll be at the at the Methodist Church in Histon on Saturday 16th May, 9:...
08/05/2026

Save the date 📍

I’m very excited to share that I’ll be at the at the Methodist Church in Histon on Saturday 16th May, 9:30am to 12:30pm.

I’ll have the full SANCHA range with me, all six classics and the premium crumble cookies. Come say hi, try something new, and grab a box to take home 🍪

Free entry. See you there 🇯🇵

📍 Methodist Church, 22 High Street, Histon, CB24 9JD
🕐 Saturday 16th May | 9:30am - 12:30pm

One thing people always say about SANCHA cookies is that they’re “not overly sweet.” That’s not an accident, it’s by des...
07/05/2026

One thing people always say about SANCHA cookies is that they’re “not overly sweet.” That’s not an accident, it’s by design 🍵

In Japan, sweets aren’t made to overwhelm you. They’re made to complement tea. The idea is balance. Something subtle, something that leaves you wanting another bite rather than leaving you feeling like you’ve had too much.

After seven years in Tokyo, that way of thinking about sweetness became part of how I taste everything. When I started baking, I wasn’t trying to make the sweetest cookie on the shelf. I wanted to make something you could eat slowly, enjoy with a cup of tea, and actually taste the ingredients.

That’s why I use matcha, kinako, black sesame, and hojicha. These are flavours that don’t shout. They’re earthy, nutty, roasted, and delicate. They need space to come through, and too much sugar would bury them.

I think there’s a reason people come back to SANCHA. It’s not because the cookies are the sweetest thing you’ve ever had. It’s because they’re not 🍪

All flavours available through the link in my bio.

Introducing the full menu 🍪Every SANCHA cookie is handmade with all natural ingredients, carefully baked, and delivered ...
05/05/2026

Introducing the full menu 🍪

Every SANCHA cookie is handmade with all natural ingredients, carefully baked, and delivered to your door with free UK delivery.

Swipe through to see the full range.

Classic Range:

🍪 Black Sesame & Pink Himalayan Salt (No.1 bestseller)
🍪 Matcha & Belgian White Chocolate
🍪 Hojicha & Belgian Caramel Chocolate
🍪 Strawberry & Belgian White Chocolate
🍪 Kinako & Belgian Milk Chocolate
🍪 Triple Belgian Chocolate & Miso

Premium Crumble Range:

🍪 Matcha, Macadamia & Belgian White Chocolate
🍪 Banana Miso Caramel (nut free)
🍪 Hojicha, Roasted Almond & Belgian Caramel Chocolate
🍪 Strawberry, Pistachio & Belgian White Chocolate
🍪 Kinako, Pecan & Belgian Caramel Chocolate
🍪 Chocolate, Brazil Nut & Belgian White Chocolate

Order through the link in my bio 🇯🇵

Address

Western Road
Bournemouth
BH13

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