The Pie Place, Coburg

The Pie Place, Coburg All products made and baked in small fresh batches throughout the day using fresh local ingredients. 100% Australian Beef.

Met this lovely couple this morning, Clark and his wife Ellen.They were on vacation all the way from Chicago.Initially, ...
10/06/2026

Met this lovely couple this morning, Clark and his wife Ellen.
They were on vacation all the way from Chicago.
Initially, trying to find their way to Wally World, they soon got lost and their plans were cancelled when they discovered us. šŸ‘

Closing up shop today and had my last customer scream at me saying,, and I quote ā€œgive me fuel give me fire, give me a d...
06/06/2026

Closing up shop today and had my last customer scream at me saying,, and I quote ā€œgive me fuel give me fire, give me a delicious pie that I desireā€. How rude.

BREAKING:Collingwood training today got cancelled late arvo.Entire team spotted lining up at The Pie Place around 4;30pm...
03/06/2026

BREAKING:
Collingwood training today got cancelled late arvo.
Entire team spotted lining up at The Pie Place around 4;30pm instead :
Collingwood found their forward line. šŸ‘
It’s at Walkers Arcade.

Our Premier knocks on doors in Bendigo East in a feeble attempt to talk about politics, Victoria’s budget and trains ā€˜n ...
24/05/2026

Our Premier knocks on doors in Bendigo East in a feeble attempt to talk about politics, Victoria’s budget and trains ā€˜n s**t.

Tuesday, after work, I’ll knock on your door and drop off a FREE family steak pie and family apple pie to one lucky family from Coburg, Essendon, Airport West or Pascoe Vale who is need of a family feed šŸ‘.

She may run this State,
But Tuesday arvo I’ll be running Coburg’s unofficial free dinner service šŸ½ļø

Who, out there, needs a free family dinner, on us?
Most deserving comment wins

12/05/2026

So Australia Federal debt has exceeded $1 trillion.

Treasurer says ā€œtough decisionsā€ were made. Economists say ā€œstructural challenges remain.ā€ Reserve Bank says ā€œuncertain outlook.ā€

I ain’t no economist, therefor not one to presumptively economise, but I’ve got a simpler plan to get us out of this mess, after watching the Federal Budget on the telly for 18 minutes.

Step 1: Everyone buys a pie from us.
Step 2: Economy fixed.

Why it works:
Australia’s debt: $1,000,000,000,000 plus.
Our pie: $6.80

ROI on pie: Immediate. Hot. No Senate inquiry required. A smile upon service.

ROI on budget: Pending. A work in progress. Check back in 4 election cycles. Bear with me.

The government prints money and calls it ā€œfiscal policy.ā€
We bake pastry and call it LUNCH.

Doing my bit for GDP.

Sincerely,
- Justin
The next federal Treasurer.

28/04/2026

Coburg Council minutes have just been leaked:
DATE; 28th April.
(All council members in attendance.)



Council Agenda Item 1: Address the devastating undersupply of jewellery stores.

Council Agenda Item 2: Determine if The Pie Place counts as a jewellery store yet because it has shiny flakey gold encrusted pastry.

Resolution on above Agenda passed (6:04pm;
ALL pies from The Pie Place are officially now classified as ā€œedible gemstonesā€ for planning purposes.

———

Locals relieved. Finally we can tell tourists Coburg is famous for something other than trams and 24,263 places to resize your wedding band.

We are closing our shop this Saturday.Ease up, just for one important special day, Anzac Day. šŸ‡¦šŸ‡ŗ Saturday is also, and M...
22/04/2026

We are closing our shop this Saturday.

Ease up, just for one important special day, Anzac Day. šŸ‡¦šŸ‡ŗ

Saturday is also, and MUCH less importantly, the Anzac Day AFL Clash, and watching the Pies absolutely demolish the Bombers wouldn’t be a ripper without a pie in your throat.

My solution.: come see us tomorrow or Friday. We’re doing a massive bake so you can stock the fridge and avoid a half-time panic run to your local servo.

Furthermore, willing to give a lucky customer 6 FREE PiES to the 1st person who picks the winning team, with correct margin, so take a wild stab and comment below šŸ‘‡
Comp ends 3pm Saturday.

Two great things happened tonight.The PIES won and the BLUES lost, and get this: they happened, not independent to each ...
16/04/2026

Two great things happened tonight.
The PIES won and the BLUES lost, and get this: they happened, not independent to each other, but at the exact same time!

Furthermore we have no option but to introduce a price increase tomorrow to those affected by recent events.

03/04/2026

***Easter special***

We actually made a little too many Hot Cross Buns yesterday, sold plenty but have some 6 packs left over which I froze yesterday arvo.
Now, ordinarily we will be closed tomorrow but I will open for one hour, from 3pm to 4pm to sell these freshly frozen hot cross buns.

Now here is where it gets delicious, pardon the pun, I’m willing to sell the six packs for whatever YOU’RE willing to pay, if you’re hard up for cash - just swing by for a chat and grab some buns. šŸ¤™ if you want to pay $3 so be it. Up to you.

With YOUR coin I will place in a jar until I close tomorrow. I will label this jar ā€œTUESDAY FEED JARā€
We will be back open Tuesday as normal and, like many customers have done last week, we will follow suit by paying it forward for free feeds until the totality of those funds of said ā€œTUESDAY FEED JARā€ is finished.

Now this has a 3-pronged effect
1. Free up some freezer space.
2. You, getting some buns for what YOU want to pay
3. Free feeds with those funds for Tuesday pie eaters.

Disclaimer: 2 bags per customer

30/03/2026

Quick update.
Further to my last post, I’ll like to give a shoutout to a fair few of our customers, who, in the last week, have made other fellow customers walk away with a free feed.
They, off their on back, paid it forward. Handed over some cash for the next customer.

1st one, name unknown, and this absolutely astounded us. A bloke who bought two pies and handed over a $50 note, the next three meals were on him (this young chap, was a legend!) sorry mate, I didn’t personally serve you, but you deserve a gold star!!!

JOSHUA and his missus, who gave a $5 note and feed an elderly lady a steak pie. Champs!
BRUNO, who paid for his pie, told us to keep the change and give to the next customer. Champ # 2
GRANT and his lovely wife, handing over cash and told us to feed the next customer. Lovely couple!!

PATRICK, dropped $20 for a lady who ordered a family steak pie!
Onya!

MICHELLE, $20, she feed three young blokes who were up for a couple of pie and desserts
JIMMY, who was waiting in line, was served after a lady…while scrambling in her purse, he gave a lady $9, for her egg and bacon pie - told her to keep the change!

JULZ, who shouted a the next customer a pie, a sausage roll and a vanilla slice.

…and plenty more!

What struck me was the amount of people who, when told about customers paying for their food said ā€œI’m okay, give it to someone who needs itā€

My previous post didn’t advocate for customers to Pay it Forward, but they all felt the need to - and that, ladies and gentlemen, is a true indication of the awesome and wholesome spirit that is truely out there. šŸ¤™

This post is not about US but them, they are some awesome people who, during the s**t time, decided upon themselves to help others.

Thank you, Josh, Patrick, Bruno, Grant, Michelle, Jimmy, Julz, Rosa, Rocky, Amelia and Jacinta.

Melbournians, Three or four times this week It’s become evident that some customers have been short of cash.No biggie. W...
26/03/2026

Melbournians,

Three or four times this week It’s become evident that some customers have been short of cash.
No biggie. We get it. We accommodate.

Most of us are going through a tough time lately, from the price of groceries, bills, council rates to insurance, housing and now…fuel. (All of which WILL dramatically increase in the months to come)

So if you’re short of a few bucks because old mate has ripped you a new one by surprising you with a delicious unexpected bill in the mail, or due to the fact Mr Coles and Mr Woolies have decided to increase their prices on everyday staples, therefor you’re in that position of being short of paying or struggling to pay for a pie or legitimately cannot afford lunch - I WILL help you out. Just ask.

We have three goals at The Pie Place;
To make our customers happy, your belly full, and more importantly a friendly chat - all of which we’ve prided ourselves for over four decades.

MY PROMISE.

JT.

With the cost of living at sky high prices and a lot of big businesses trying to reach deeper into our pockets, tomorrow...
08/03/2026

With the cost of living at sky high prices and a lot of big businesses trying to reach deeper into our pockets, tomorrow we have decided to jump into Doc Browns DeLorean, floor it to 88mph and….
HEAD BACK TO THE 80s.

We will be selling our pies @ just 70 cents each! The AVERAGE PRICE OF A STEAK PIE back in 1985.
šŸ”™āš”ļøšŸ•°ļøšŸ›¹šŸŽøšŸš—

So come in, say g’day and join me for a trip back BACK TO THE EIGHTIES!

- 1 pie per customer.
- Opening only between 12pm to 1pm.
- Steak varieties only (plain steak, curried steak, steak and onion and steak and cheese)
- Until sold out.n

Just a friendly reminder that we have been trading for eleven thousand, one hundred and fifteen days since Carlton Footb...
05/03/2026

Just a friendly reminder that we have been trading for eleven thousand, one hundred and fifteen days since Carlton Football Club won their last granny

Just spitting facts.

Thank you and goodnight.

Today is Clean Up Australia day. A day to rid Australia of rubbish!It’s an initiative to clean up unwanted trash, genera...
01/03/2026

Today is Clean Up Australia day.
A day to rid Australia of rubbish!
It’s an initiative to clean up unwanted trash, general waste, hazardous waste and the like.

I got up early, put my gloves and reflective vest on and started in aisle 12, the frozen foods section at my local supermarkets. šŸ¤™

A little story.Back in the late 80s, when myself and three brothers were on school holidays, we used to play in the arca...
24/02/2026

A little story.

Back in the late 80s, when myself and three brothers were on school holidays, we used to play in the arcade, throw pastry on the ceiling to see if it stuck, while 70s tracks from Zippers Jeans was blaring. šŸŽµ

I remember working Saturday mornings when I was 14, cutting tomato’s and slicing bacon, and when there was nothing else to do, when my ā€œjobā€ seemed somewhat redundant in the eyes of my folks, my next task was to Windex the glass display - all for $5 an hour (cheapskates - I won’t forget that)

- In between, a few marketing jobs that didn’t quite scratch me where I itched. -

When I became full time, back in 2016, one of my first jobs was to make an apple mix. I added salt instead of sugar. Rookie mistake. Copped an abusive phone call from dad that arvo - that hit me hard.

Two days into full time position mum said ā€œnow you can serve a customerā€,
I was nervous, didn’t know what to say. I lacked confidence, made many mistakes - but I learned from them.

Tomorrow marks my 10th year at The Pie Place.

I have never felt so content behind the counter, making daily desserts, pasties and moreso; chatting to all of our lovely loyal customers, many i call great mates!

And as the old saying goes.

ā€œChoose a job you love, and you’ll never have to work a day in your lifeā€.

Yes, I am completely aware I am comparing apples with oranges here, but 20 bucks is 20 bucks. Now I ain’t going to lie, ...
17/02/2026

Yes, I am completely aware I am comparing apples with oranges here, but 20 bucks is 20 bucks.
Now I ain’t going to lie, I am a chocoholic, but this is a pure example of them big boys, attempting to set pricing stardards with their inflated prices.

I’ll will do what I do best, If you swing by tomorrow or Thursday, buy a pie or pastie, mention this post, I’ll throw in a vanilla slice, custard tart or can of soft drink FOR FREE.

- Justin

11/02/2026

Here is Marty, a true pie connoisseur, who runs the popular Meat Pie Appreciation Group.

Truely blessed that Marty said we have ā€œTHE GREATEST, BEST PEPPER PIE IN AUSTRALIA.ā€

We put a lot of work into our pies, from the filling, perfectly seasoned, to the flakey pastry, rolled each morning @ 4am, to the exact amount of time we bake them (26 minutes) and how many times we glaze them, intermittently while cooking

Now of course, every opinion is subjective - but a man who has travelled every corner of Australia would surely have an appreciation for the deliciousness of a homemade pepper pie.

āœ…Competition Time LIKE, SHARE & COMMENT šŸæšŸŽ¬šŸŽ„šŸæNext week we celebrate our 41st year @ The Pie Place! Having a bit of fun, w...
06/02/2026

āœ…Competition Time
LIKE, SHARE & COMMENT
šŸæšŸŽ¬šŸŽ„šŸæ

Next week we celebrate our 41st year @ The Pie Place! Having a bit of fun, we're giving away $41 worth of FREE pies, desserts, ANYTHING to one pie lover.

Here's how to win:
Replace one word from a famous movie title with "pie" and post it in the comments!
Person with the most likes WIN.
Competition ends Wednesday 11th February.

Get PIE-ing and good luck

Sorry Alec, a 1 star Google review really hit me hard. I did my best with the resources we have. Plastered our month off...
21/01/2026

Sorry Alec, a 1 star Google review really hit me hard.
I did my best with the resources we have. Plastered our month off on all socials, a sign out the front of our store upon closing, and advertised this in-store one month before closing with an abundance of signage.

Alec is that type of negative nerd who would slip a note on your year 10 teachers desk, reminding the teacher there was a test on that day.

Don’t be an Alec.

FURTHERMORE, we will be open next Wednesday šŸ‘Œ and if you tell me you’re not Alec, I’ll shout you a FREE dessert ā¤ļøšŸ«µ

JT

THREE FREE FAMILY PIES!You want to surprise a mate, your sister, your brother, your mum or your dad or even yourself?I h...
06/01/2026

THREE FREE FAMILY PIES!

You want to surprise a mate, your sister, your brother, your mum or your dad or even yourself?

I have 3 family pies at work I placed in our freezer, the day we closed.

Looking to give them away for FREE.

Clearly not going to sell them because we don’t play THAT game, that’s the Supermarkets game.
We froze them off ONLY because they were the last pies we were left with at close of business Christmas Eve.

Furthermore, willing to drop them off to anyone, free of charge, and of course, free delivery - that’s how I roll. šŸ¤™

I can drop them off in the next couple of days on the proviso you live in or near;

Coburg
Essendon
Strathmore
Moonee Ponds
Pascoe Vale
Airport West
Niddrie

I will DM the most deserving (subjectively on my behalf) ā€œwinnerā€ by this Friday

Hey all, we’re now closed for the year and will be reopening on Wednesday 28th January. Thanks for all your support this...
24/12/2025

Hey all, we’re now closed for the year and will be reopening on Wednesday 28th January.

Thanks for all your support this year and we’re excited to see you in 2026.

Stay safe ā¤ļø

Monday I met Jason, a nice fella.Mid morning today he came in, his second visit. With his half eaten pie from somewhere ...
10/12/2025

Monday I met Jason, a nice fella.
Mid morning today he came in, his second visit. With his half eaten pie from somewhere else. He asked, and I quote ā€œCan you throw this s**t in ya fcken bin, and give me a one of yours, this one is f**cken s**tā€

I was delighted to accommodate his polite, Shakespearean-esque-like request. So with glee, I threw his rather tasteless and unpalatable pie in our bin.

Jason told me Monday he just spent 14
months in the slammer, so one would rightfully assume he knows a thing or two about ā€œsh*t foodā€.
Furthermore, if you bought a sh*t pie elsewhere, and want to trade it for a non-sh*t pie - visit us šŸ¤™

Address

471 Sydney Road
Coburg, VIC
3058

Opening Hours

Monday 8:30am - 5:30pm
Tuesday 8:30am - 5:30pm
Wednesday 8:30am - 5:30pm
Thursday 8:30am - 5:30pm
Friday 8:30am - 5:30pm
Saturday 8:30am - 2:30pm

Telephone

+61393548246

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